Is your Oxytocin showing? How trust matters in a crisis

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Firestorm encourages thought leadership across a variety of industries. We are pleased to share insights from guest…

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Heroism or Professionalism?

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Recently, Southwest Airlines flight 1380 experienced a catastrophic engine failure (note for non-aviators: a catastrophic engine failure…

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Southwest CEO Demonstrates Leadership in Crisis Communication

Gary Kelly Video Remarks following April catastrophic engine failure

Engine failure at 30,000 feet forced the emergency landing of a Southwest Airlines jet on Tuesday, leading…

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Family Gets Kicked Off Flight After Father Tweets

A father traveling with his two young daughters says he was kicked off a Southwest Airlines flight…

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