Preaction Alliance featured on “Face To Face with Homeland Security”

ROSWELL, GA – The PREACTION EMERGENCY RESPONSE ALLIANCE™, a first-of-its-type private network offering business continuity and disaster-response capabilities through a low monthly-fee, membership-based organization, is the subject of the premiere segment of “Face To Face with Homeland Security” on the Safe and Secure TV Channel.

Featured experts include Dr. Tom Cellucci, Chief Commercialization Officer for the Department of Homeland Security (DHS) Science and Technology Directorate; Firestorm President/COO Jim Satterfield, founder of the PREACTION ALLIANCE™; its Chief Strategic Officer, Lt. Gen. Russel L. Honoré (U.S. Army, ret.); and Michael G. Fraser, president of Altegrity’s USIS Security Solutions Division.

The program features in-depth discussions of private-sector preparedness levels and the role businesses of all types and sizes play in national resiliency. Cellucci said he envisions the private sector developing as “an excellent partner” for DHS in protecting the nation’s critical infrastructure, 85 percent of which is privately held.

“We are very supportive of any activity like the one we are discussing today (the PREACTION ALLIANCE) in which we are building up the resiliency of the private sector,” Cellucci said, “and we want to work hand-in-hand as partners to aid companies and individuals involved in this charter.”

The PREACTION ALLIANCE was developed by Firestorm, a national leader in crisis management, vulnerability analysis/threat assessment, risk mitigation and business continuity. Its unique Predict. Plan. Perform. ™ process is the foundation for a next-generation suite of consulting services, tools and software that create resilient, disaster-ready organizations.

Satterfield summed up the PREACTION ALLIANCE as a “one-stop solution” for business continuity planning, preparedness and crisis response, “aggregating proven capabilities of multiple sponsors” including W.W. Grainger Inc.,the leading supplier of maintenance, repair and operations products; and Altegrity, a global screening and security company.

Citing his experiences in disaster relief including for hurricanes Katrina and Rita, Gen. Honoré spoke about the advantages he witnessed for businesses that had well-developed continuity plans.

“If you’re ready, you will be able to recover quicker and (your business) will be part of the solution,” he said. “The PREACTION ALLIANCE provides the network, the information, the framework you need to form your plan. The homework has been done for you.”

A free 30-day trial for the PREACTION ALLIANCE is available at; thereafter, retaining member benefits costs less than $1 a day on a monthly or annual basis.

The 40-minute “Face To Face with Homeland Security” program is available on demand at Safe and Secure TV ChannelLLC is the premier internet broadband television network devoted exclusively to homeland security and emergency preparedness.