Every Crisis is a Human Crisis

In the process of working for many corporations, Firestorm came to understand that “every crisis is a human crisis” and that in order for an organization to perform at its highest level, everyone in that organization must understand their part and be prepared. The concept of building disaster ready people is one that is at the heart of what Firestorm does.

St Johns Hospital Destruction Joplin Tornado

St. John’s Hospital, Joplin, MO used by Permission Copyright Michelle Short 2011

The Firestorm approach is based on the PREDICT.PLAN.PERFORM.® METHODOLOGY

This methodology is simple in concept, and one which invariably improves results when followed. When analyzing any situation, the first step which Firestorm recommends is that an organization or individual analyze the vulnerabilities and threats, as well as the opportunities which are presented. This predictive work allows detailed planning to follow which addresses as many of the concerns as possible. Execution of the plan should then result in the best outcome. Often, Firestorm displays this methodology in a circular fashion, as once performance has occurred, review of the outcome should result in new predictive results and adjustments to future plans. This methodology is useful even in crisis situations where no previous predictive or planning work has occurred.

Crisis Coach® Assignments

Very often, Firestorm is called in to assist in crisis situations. These Crisis Coach® assignments are often high stress environments where management needs assistance as a result of an unexpected occurrence. It is very difficult in these situations for management to make the best possible decision, as they are often too close to the issue and are not following a disciplined approach to resolution. Firestorm can bring an objective viewpoint and a detailed understanding of crisis management to assist in these situations. This is Critical Decision Support.

Firestorm empowers people to manage risk and crises.