On Our Way to DRJ

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Please join Firestorm President Jim Satterfield as he joins MIR3’s Ann Pickren for their DRJ Fall World breakout session on Monday, 4:15 – 5:15 p.m:

Social Media as a Tool for Business Continuity


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Business continuity strategists can no longer afford to view social media as just another marketing medium, but must consider it as a tool for BC/DR. The growing popularity of social media brings opportunities for using it as yet another means to assist during a crisis. To reap the benefits of social media in a crisis, you must develop a comprehensive plan before your business suffers an unexpected event. Discover insight into the intelligent use of social media in times of crisis.

Ann Pickren serves as vice president, solutions for MIR3. Her experience spans the BC/DR, crisis management and supply chain management sectors, providing strategic counsel for many Fortune 500 companies.

This year, DRJ Fall World  sessions are designed to appeal to everyone. Whether you are an industry expert or a beginner in the field, you will find sessions targeted to your needs.

Industry leaders will be presenting a variety of topics that address some of today’s most challenging tasks. Find solutions that can be implement immediately in your organization. The breakout sessions are one-hour long and address subjects in the categories of Strategic, Managerial, Technical, Information, Advanced, and Emergency Response.

Workshops are two-and-a-half hours in length and tackle in-depth study of a variety of issues. Past sessions have focused on communication, crisis planning, industry standards, mock exercises, human resources, information technology and much more.

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