National Crisis Experts Announce First Midtown, NY CRISIS COACH® Breakfast Meeting – Press Release

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MIR3, the premier provider of Intelligent Notification and response software for business, and nationally recognized crisis management firm Firestorm team with Jackson Lewis P.C. at their Midtown, NY office to present a CRISIS COACH® breakfast session on Workplace Violence

Your reputation, brand, legacy, and profitability are uncertain when workplace violence takes place.

Jim Satterfield, nationally recognized Crisis Management Expert and creator of the CRISIS COACH® series, joins with industry expert Ann Pickren, President of MIR3 and attorneys from Jackson Lewis to share expertise in workplace violence prevention strategies to help attendees protect people, property, brand and reputation.

“The Crisis Exercise Breakfast Workshop will use tabletop and other exercises to prepare attendees to make decisions before, during, and after such an incident,” said Satterfield from his office in Atlanta, Georgia.

The invitation-only, three-hour, interactive session scheduled for January 28th, 2016 will coach attendees through the steps to establish a clear crisis management plan, identify behaviors of concern before they escalate, establish who will lead response, and plan the actions that must be taken before, during and after a violence event.

As the President and COO of Crisis Management firm Firestorm, and as a national thought leader on crisis prevention, Jim Satterfield has been featured in publications such as CIO Review, Entrepreneur Magazine, and the Insurance Research Letter from Insurance Services Network.  Satterfield has also been selected as the keynote speaker for numerous conferences addressing workplace violence prevention and crisis management.

Jim’s expertise and knowledge in the area of crisis management is well known in both education and corporate communities across the United States.  As President and COO of Firestorm, Jim brings a first-hand perspective of the critical need for effective crisis management planning.  In the area of workplace violence, he will bring real world examples of catastrophic consequences when such planning is absent or mishandled in crisis situations.

About Firestorm:

FIRESTORM®, the premier CRISIS COACH®, is the nationally recognized leader in Crisis Management, Critical Decision Support, Crisis Response, Crisis Communications, Crisis Public Relations and Consequence Management.

Since 2005, Firestorm has assisted client organizations transform crisis into value. The Firestorm PREDICT.PLAN.PERFORM.® methodology combines C-Suite level consulting, predictive intelligence, and proven crisis management expertise to empower clients to manage risk and crises.  Firestorm develops, audits, trains and tests business continuity, communicable illness, crisis communications, crisis management, cyber breach response, emergency response, and workplace violence prevention strategies and programs.

Firestorm has worked with hundreds of schools to keep tens of thousands of students safer. Firestorm provided crisis management and crisis communications services to Virginia Tech after the shootings, and more recently to Littleton, CO, Roswell, NM and Jefferson County School District in Colorado (location of Columbine) among others. visit

About MIR3

MIR3 is the premier provider of Intelligent Notification and response software for business operations, including crisis management, IT service management, corporate communications, customer relations, supply chain management, event management, or any area that needs reliable two-way notification for groups from one to many thousands. Visit

Firestorm Media Contact: Karen Masullo, EVP, Firestorm, 770.643.1114

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