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DTSTART;TZID=America/New_York:20180315T090000
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DTSTAMP:20171207T200346Z
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UID:13523-1521104400-1521107100@www.firestorm.com
SUMMARY:Eastern Great Lakes ACP\, Greater Rochester Chamber of Commerce and Firestorm Present - Crisis Communications Trust and Resiliency: Brand Attributes
DESCRIPTION:Caring about and acting upon initiatives that highlight the health and safety of everyone in your organization\, and by extension your community\, demonstrates a sincerity of purpose that is reflected across an organization’s brand. \nPreparedness and resiliency are key brand attributes for every organization. Today’s best career search web sites feature those internal to an organization sharing what it’s like to work or study there. Vendors want to work with resilient organizations and most important\, clients and customers want to be assured of an organization’s longevity. \nIn this webinar\, we will discuss how to prepare for the time when control of events and messages are lost\, impacts accelerate and public scrutiny intensifies. We will cover: \nWhat seems “OFF”? – Metrics to measure: \n\nOutrage – Shocking\, Offensive\, Despicable\, Shameful\, Crazy\, Beyond Belief\, and Extreme\nFault – Responsibility\, Culpability\, Accountability\, and Liability\nFear – Panic\, Alarm\, Terror\, Dread\, Anxiety\, Horror\, and Concern\n\nThe Firestorm Crisis Index™ quantitatively and qualitatively rates crises on reach\, context\, and acceleration. \n\nReach – volume\, tone\, and source of communications\nContext – significance\, magnitude\, and extent of impact\nAcceleration – rate of change in volume\n\nYou must register via this link: https://attendee.gotowebinar.com/register/4528907473328503041
URL:https://www.firestorm.com/event/vais-and-firestorm-present-crisis-communications-trust-and-resiliency-brand-attributes-2/
LOCATION:Online Webinar
CATEGORIES:Free Webinars
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20180315T100000
DTEND;TZID=America/New_York:20180315T104500
DTSTAMP:20171207T201154Z
CREATED:20171207T201154Z
LAST-MODIFIED:20171207T201154Z
UID:13527-1521108000-1521110700@www.firestorm.com
SUMMARY:GISA and Firestorm Present - Crisis Communications Trust and Resiliency: Brand Attributes
DESCRIPTION:Caring about and acting upon initiatives that highlight the health and safety of everyone in your organization\, and by extension your community\, demonstrates a sincerity of purpose that is reflected across an organization’s brand. \nPreparedness and resiliency are key brand attributes for every organization. Today’s best career search web sites feature those internal to an organization sharing what it’s like to work or study there. Vendors want to work with resilient organizations and most important\, clients and customers want to be assured of an organization’s longevity. \nIn this webinar\, we will discuss how to prepare for the time when control of events and messages are lost\, impacts accelerate and public scrutiny intensifies. We will cover: \nWhat seems “OFF”? – Metrics to measure: \n\nOutrage – Shocking\, Offensive\, Despicable\, Shameful\, Crazy\, Beyond Belief\, and Extreme\nFault – Responsibility\, Culpability\, Accountability\, and Liability\nFear – Panic\, Alarm\, Terror\, Dread\, Anxiety\, Horror\, and Concern\n\nThe Firestorm Crisis Index™ quantitatively and qualitatively rates crises on reach\, context\, and acceleration. \n\nReach – volume\, tone\, and source of communications\nContext – significance\, magnitude\, and extent of impact\nAcceleration – rate of change in volume\n\nYou must register via this link: https://attendee.gotowebinar.com/register/4239630362107222529
URL:https://www.firestorm.com/event/gisa-and-firestorm-present-crisis-communications-trust-and-resiliency-brand-attributes/
LOCATION:Online Webinar
CATEGORIES:Free Webinars
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20180315T110000
DTEND;TZID=America/New_York:20180315T114500
DTSTAMP:20171207T201633Z
CREATED:20171207T201633Z
LAST-MODIFIED:20171207T201633Z
UID:13529-1521111600-1521114300@www.firestorm.com
SUMMARY:TAIS and Firestorm Present - Crisis Communications Trust and Resiliency: Brand Attributes
DESCRIPTION:Caring about and acting upon initiatives that highlight the health and safety of everyone in your organization\, and by extension your community\, demonstrates a sincerity of purpose that is reflected across an organization’s brand. \nPreparedness and resiliency are key brand attributes for every organization. Today’s best career search web sites feature those internal to an organization sharing what it’s like to work or study there. Vendors want to work with resilient organizations and most important\, clients and customers want to be assured of an organization’s longevity. \nIn this webinar\, we will discuss how to prepare for the time when control of events and messages are lost\, impacts accelerate and public scrutiny intensifies. We will cover: \nWhat seems “OFF”? – Metrics to measure: \n\nOutrage – Shocking\, Offensive\, Despicable\, Shameful\, Crazy\, Beyond Belief\, and Extreme\nFault – Responsibility\, Culpability\, Accountability\, and Liability\nFear – Panic\, Alarm\, Terror\, Dread\, Anxiety\, Horror\, and Concern\n\nThe Firestorm Crisis Index™ quantitatively and qualitatively rates crises on reach\, context\, and acceleration. \n\nReach – volume\, tone\, and source of communications\nContext – significance\, magnitude\, and extent of impact\nAcceleration – rate of change in volume\n\nYou must register via this link: https://attendee.gotowebinar.com/register/7764750402664080641
URL:https://www.firestorm.com/event/tais-and-firestorm-present-crisis-communications-trust-and-resiliency-brand-attributes/
LOCATION:Online Webinar
CATEGORIES:Free Webinars
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