13 for 13 Crisis Communication Basics for 2013 – Incidents and Accidents
Crisis events over 2012 provided new insights into the impact and use of Social Media. From managing first alerts to verifying false information, we saw overall, both a higher level of maturity and a higher level of risk evolve.
As we identified new risks– from disaster victims assisting criminals by posting images of their abandoned properties, to extreme media exposure of minors and other vulnerable victims of disaster, we shared this information with our community, and have developed best practices to assist you respond in the event of a like-crisis.
This paper by Firestorm EVP of Social Media, Karen Masullo, is a companion to our webinar “13 Crisis Communication Basics for 2013”, and aims to recap our lessons learned in a manner that helps you as you manage your Social Crisis interactions in 2013, and to take action now.
Most Recent Webcast: 13 Social Media Basics for 2013 – 1st in Series
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