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Jim Satterfield: National Automotive Finance Assoc. (NAF) 16th Annual Conference, Ft. Worth, Texas on 30-May-12 8:30 AM

Wed, 30 May 2012 12:30:00 GMT

Jim Satterfield: National Automotive Finance Assoc. (NAF) 16th Annual Conference, Ft. Worth, Texas
Start Date: 30-May-12 8:30 AM
End Time: 1-Jun-12 5:30 PM
Location: Omni Fort Worth Hotel, Fort Worth, Texas 76102
Speaker: Jim Satterfield, Founder, COO

Event Details:

How to Survive and Thrive Through Crisis

Presented by Jim Satterfield

The presentation will address social media risk and crisis management and include an interactive exercise.

Making decisions in a crisis is a challenge to any organization, and managers are not trained in crisis management and crisis communications.

Social media risk is an identified vulnerability and needs to be included in every continuity plan.

Business Impact Analysis (BIA) and Business Continuity Plan will be discussed, as will FINRA regulations for broker dealers to manage and monitor social media risk.

Omni Fort Worth Hotel

1300 Houston Street

Fort Worth, Texas USA 76102

We want to know: What do YOU think of the Time Cover? Firestorm Newsletter 11-May-12

Firestorm - noemail@firestorm.com — Fri, 11 May 2012 16:00:00 GMT

Firestorm Disaster Due Diligence May 11, 2012

Have a question or a comment? Call 800-321-2219 or ask us on our blog or via:

This Issue:

"Time" for a Quick Poll? Time Magazine Cover

Jeff Robertson Accepts Appointment to Expert Council

Dr. Don on Pet Food Salmonella Risks

Praise For Carolyn Mears' Book

Jeff Robertson Accepts Appointment to Expert Council

Firestorm announced today that Jeffery Robertson has accepted appointment to the Firestorm Expert Council.

The Firestorm Expert Council™ is an advisory group made up of specialists from various disciplines, professions and industries.

Said Firestorm President and COO Jim Satterfield:

“Jeff brings extensive experience to our clients in the areas of crisis communication, maritime and border security, incident management, media and government relations, and business development. Jeff’s C-Suite and Board level experience in Security and Intelligence, specifically in the areas of operations, intelligence, and public affairs, brings great subject matter expertise to our already robust Expert Council.” READ THE FULL RELEASE HERE

Dr. Don on Pet Food Salmonella Risks

Article contains links to recall list and FDA information

Contaminated dog food has been linked to 14 human illnesses in the U.S., Dow Jones Newswires reported. No, the people weren’t eating the pet food contaminated with a rare strain of salmonella, rather, the germs can be spread to pet owners through the handling of contaminated food, improper hand-washing or through the pets’ stool. Salmonella germs can be shed from the stool for 4-to-6 weeks after a pet is infected.

ANALYSIS: The public health and personal safety message in this week’s news comes straight from Robert Fulghum’s 1990 poem, “All I Really Need to Know I Learned in Kindergarten.”

Watch a group of five year-old children in an organized setting and you will notice they are constantly doing one thing. As Fulghum said, “Wash your hands before you eat.” And after walking the dog or feeding the cat, frequently while preparing a meal, and randomly during the day……READ THE FULL ARTICLE

Carolyn Mears, Ph.D. Book Release

ADVANCE PRAISE FOR Reclaiming School in the Aftermath of Trauma: Advice Based on Experience

“Carolyn Mears . . . provides an excellent firsthand analysis of the reactions and phases individuals experience on the pathway to recovery. She also provides a variety of practical and realistic activities to help with the recovery process.”
–John Nicoletti, Police Psychologist, Nicoletti-Flater Associates

Have a question or a comment? Call 800-321-2219 or ask us on our blog or via:

SPECIAL POLL

Are You on Facebook?

We want your opinion!

By now you may have seen Time Magazine's May 21, 2012 Vol. 179 US Cover.

We don't feel it is appropriate to reprint the cover here, but a quick Google search will display direct links.

What do you think? Inappropriate or Not?

Vote here:

We'll summarize your responses for an article next week. Please leave your comments and observations.

Background: The subjects on this week’s TIME cover aren’t models in pose. Jamie Lynne Grumet, photographed by Martin Schoeller with her 3-year-old son, is a mother from Los Angeles who subscribes to attachment parenting, the subject of staff writer Kate Pickert’s cover story.

Attachment parenting has been on the rise over the past two decades, since the publication of The Baby Book by Dr. Bill Sears and his wife Martha in 1992. Its three main tenets are extended breast-feeding, co-sleeping and “baby wearing,” in which infants are physically attached to their parents by slings. Read more

Firestorm Expert Council Member Carolyn Lunsford Mears, Ph.D., of DU’s Morgridge College of Education, has released a new book, entitled Reclaiming School in the Aftermath of Trauma: Advice Based on Experience (Palgrave Macmillan, 2012).

Contributors include faculty at Virginia Tech, a dean of the New York Law School (eight blocks from the World Trade Center), as well as educators, students, and parents at Columbine, Platte Canyon HS, Jokela School Center (Finland), schools in post-Katrina New Orleans, and others.

11-May-12 12:00 PM

Please Join us for an insightful conversation with Carolyn Mears, Ph.D. - Tues May 8 2 PM EDT

Karen Masullo - noemail@firestorm.com — Mon, 07 May 2012 17:00:00 GMT

Firestorm Special Event Invitation

PLEASE DON'T MISS THIS SPECIAL EVENT - SHARE WITH OTHERS - Tuesday May 8, 2-3 PM EDT

Carolyn Mears, Ph.D. Book Release and Firestorm Webinar - A Conversation with Carolyn Mears

Suzy Loughlin joins Carolyn Mears in a candid discussion on The Aftermath of Trauma, Tuesday May 8-2012 2:00 PM to 3:00 PM EDT.

Dr. Mears is an award-winning researcher whose son was a Columbine student at the time of the shooting. She enrolled in DU in order to conduct dissertation research into the aftermath of the tragedy.

Her dissertation, Experiences of Columbine Parents: Finding a Way to Tomorrow, was selected as the 2005 AERA Qualitative Dissertation of the Year. AERA praised her research for introducing a “distinctive new approach” to conducting insider research with both sensitivity and rigor.

Her subsequent text, Interviewing for Education and Social Science Research: The Gateway Approach, was selected as finalist for the 2010 AERA Outstanding Qualitative Book of the Year Award.

REGISTER TODAY!

ADVANCE PRAISE FOR

Reclaiming School in the Aftermath of Trauma: Advice Based on Experience

This one is hard to put down! By meeting numerous individuals who have survived the pain of disaster and the healing of recovery, readers learn how to confront future events so as to become not just who they are, but who they would like to be. Experiences from school shootings ranging from Columbine and Platte Canyon High Schools, Virginia Tech, and the Jokela School Center in Tuusula, Finland, are juxtaposed with those who survived Katrina, the 9/11 attacks, and school bullying. We leave with an enriched understanding of how pain can be put to work. The writing is crisp; the analyses are told by those who actually were there; and the lessons provide food for thought to all, be they teachers, administrators, parents, or community members. A must-read!”
–Thomas E. Drabek, author of The Human Side of Disaster; Professor Emeritus, University of Denver

“Reclaiming School in the Aftermath of Trauma is a must-read. The strategies shared by Carolyn Mears are a great resource for any school that is faced with tragedy. The stories shared are inspirational for readers to see how communities and schools were able to overcome adversity in their lives and communities and provide a road map to recovery.”
–Frank DeAngelis, Principal, Columbine High School

“It is so sad that now, trauma is the new normal. We have long passed the 10-year mark for Columbine and have experienced the 10-year anniversary for the Sept. 11 attack. Recently, we've had to integrate into our consciousness Norway, Fukeshima, record poverty rates in the U.S., and even earthquakes in Christchurch, New Zealand. Each place seems to be a code for tragedy, chaos, and life altering events. Reclaiming School in the Aftermath of Trauma offers a beacon of practical light for professionals, teachers, faculty, and others who care for children the world over. Thank you for offering a lighted hand-rail along a scary and uncertain path.”
–Hilary Lang Greenebaum, Learning Consultant, Auckland, New Zealand

“This book has particular relevance to international schools because these schools are often located in unstable countries or places where the risks are higher for terrorism or catastrophic events. Equally important to taking preventative measures is to prepare for the aftermath of an unforeseen trauma or catastrophe. By presenting the varied real life accounts this book provides a framework for every school administration to ask the questions that will help develop a plan that is best for each unique school.”
–Katherine Johnson, Director, Human Resources, Singapore American School

“Carolyn Mears . . . provides an excellent firsthand analysis of the reactions and phases individuals experience on the pathway to recovery. She also provides a variety of practical and realistic activities to help with the recovery process.”
–John Nicoletti, Police Psychologist, Nicoletti-Flater Associates

“This book should be required reading on every campus, regardless of size. Recent history has shown no school is immune to random violence. Carolyn Mears offers a guide to responding to the unthinkable; a practical map to shortening the road to recovery.”
–Donald Donahue, Assistant Professor, University of Maryland; Former Program Director, Health Policy & Preparedness at the Potomac Institute for Policy

SPECIAL EVENT

SPECIAL EVENT ANNOUNCEMENT!

REGISTER TODAY!

FIRESTORM PRESENTS, IN CONJUNCTION WITH THE LAUNCH OF CAROLYN MEARS' NEW BOOK ON MAY 8TH, 2012

Leadership Series: Carolyn Mears, Ph.D., The Aftermath of Trauma – Reclamation

Tuesday 8-May-12 2:00 PM to 3:00 PM EDT

Lessons learned for businesses, organizations, schools, communities and individuals

Firestorm is pleased to host this first webinar in a series featuring Dr. Mears’ work.

This work considers the long-lasting consequences of traumatic events and shares strategies that have helped schools and communities recover.

Motivated by her own experience as a “Columbine Mom,” she has studied the effects of trauma in order to learn what helps and what hinders recovery in the aftermath of trauma.

In this webinar, Dr. Mears will discuss her anthology of stories of individuals who experienced firsthand the disruption caused by traumatic loss.

7-May-12 1:00 PM

A "Don't Miss" Event, New Expert Council Member, Spirit Air Gazopted, and more: Firestorm Newsletter 4-May-12

Firestorm - noemail@firestorm.com — Fri, 04 May 2012 16:00:00 GMT

Crisis Communication Firestorm Crisis News and Analysis 05/04/2012

Have a question or a comment? Call 800-321-2219 or ask us on our blog or via:

This Week's Articles and Analysis

Carolyn Mears, Book Release and Firestorm Webinar!
Spirit Airlines Gazopt Themselves – and don’t appear to care
Jerry Hudspeth Joins Firestorm Expert Council
The debate over parallel H5N1 studies
St. Louis tent collapse raises safety questions

SPECIAL EVENT - A DON'T MISS SESSION!

Carolyn Mears, Ph.D. Book Release and Firestorm Webinar - A Conversation with Carolyn Mears

Suzy Loughlin joins Carolyn Mears in a candid discussion on The Aftermath of Trauma, Tuesday May 8-2012 2:00 PM to 3:00 PM EDT.

Dr. Mears is an award-winning researcher whose son was a Columbine student at the time of the shooting. She enrolled in DU in order to conduct dissertation research into the aftermath of the tragedy.

Her subsequent text, Interviewing for Education and Social Science Research: The Gateway Approach, was selected as finalist for the 2010 AERA Outstanding Qualitative Book of the Year Award.

REGISTER TODAY!

Spirit Airlines Gazopt Themselves – and don’t appear to care

Analysis by Karen Masullo, Firestorm EVP Social Media

31,000 "dislikes" and counting

Spirit Airlines reported a first-quarter profit of $23.4 million, compared with $7.9 million a year earlier.

Given that, you’d think they could afford to refund a ticket for a traveler unable to use the ticket. A proud Veteran. A proud Veteran whose physician advised him that flying was not wise given the Veteran’s weakened immune system as a result of his current medical condition.

Former Marine Jerry Meekins, 76, of Clearwater, Fla., has terminal esophageal cancer. He had planned to use the $197 ticket to visit his daughter, recovering from an operation, in Atlantic City, NJ, until his physician advised him not to fly. (See Video at article end).

He contacted the airline, Spirit, to request a refund, going so far as to provide his medical information and pre-planned, funeral arrangement documents. The airline’s response?

A terse, one word “No.”...CONTINUE TO FULL ARTICLE

Jerry Hudspeth Joins Firestorm Expert Council

Firestorm is very pleased to announce the addition of Mr. Jerry Hudspeth to the Firestorm Expert Council.

Said Mr. Hudspeth, “The Crisis Management, Business Continuity and Predict, Plan and Perform programs and tools developed and provided by Firestorm directly affect the client’s ability to control and manage its success factors. I look forward to being a member of the Firestorm Expert Council and to contributing to the continued growth and success of Firestorm.”

Jerry Hudspeth is a highly successful senior executive with over 25 years of experience in the Financial Services industry.

Mr. Hudspeth has served as President and CEO for a number of public and private multi-national corporations including Portfolio Financial, a Bank of America owned company with over $18 billion under management. READ THE ENTIRE ANNOUNCEMENT HERE

The debate over parallel H5N1 studies

By Dr. Donald Donahue, JR.

#1 HEADLINE: Dutch Government OKs publication of Bird Flu study

SUMMARY: The Dutch government is allowing a Dutch scientist’s paper on a mutant version of the potentially deadly H5N1 bird flu virus to be published in the journal Science. Initially, U.S. experts opposed publication of the studies over fears that the information could be used by terrorists to unleash a deadly flu epidemic.

#2 HEADLINE: Extended H5N1 Moratorium?

SUMMARY: A US science official recommends extending the moratorium on bird flu studies as well as other types of risky research.

The extension was intended to allow experts around the world to address the biosecurity concerns about the research, as well as to convey to the public the nature and importance of the studies before publication.....CONTINUE TO DON'S ANALYSIS

St. Louis tent collapse raises safety questions

By Kenneth O’Dell, S.E. M.ASCE, Principal, Firestorm MHP

St. Louis officials are expected to more closely scrutinize large tents commonly set up near downtown stadiums following a temporary structure collapsing in high winds last Saturday.

One death of an Illinois man and dozens of injuries after a baseball game occurred.

The forensics associated with this disaster underscores each individual’s personal responsibility for their preparedness and well being during a disaster.

This responsibility includes maintaining an awareness of hazardous weather warnings and Emergency Alert System notifications; as well as, evacuation safe areas/areas of refuge in the immediate locale. The ultimate accountability for personal safety rests with the individual. READ FULL ANALYSIS

- Link, Like, Follow, Circle -

Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

SPECIAL EVENT ANNOUNCEMENT!

REGISTER TODAY!

FIRESTORM PRESENTS, IN CONJUNCTION WITH THE LAUNCH OF CAROLYN MEARS' NEW BOOK ON MAY 8TH, 2012

Leadership Series: Carolyn Mears, Ph.D., The Aftermath of Trauma – Reclamation

Tuesday 8-May-12 2:00 PM to 3:00 PM EDT

Lessons learned for businesses, organizations, schools, communities and individuals

Firestorm is pleased to host this first webinar in a series featuring Dr. Mears’ work.

This work considers the long-lasting consequences of traumatic events and shares strategies that have helped schools and communities recover.

Motivated by her own experience as a “Columbine Mom,” she has studied the effects of trauma in order to learn what helps and what hinders recovery in the aftermath of trauma.

In this webinar, Dr. Mears will discuss her anthology of stories of individuals who experienced firsthand the disruption caused by traumatic loss. Contributors include faculty at Virginia Tech, a dean of the New York Law School (eight blocks from the World Trade Center), as well as educators, students, and parents at Columbine, Platte Canyon HS, Jokela School Center (Finland), schools in post-Katrina New Orleans, and others.

REGISTER TODAY!

FIRESTORM RESOURCES

QUESTIONS?

800-321-2219

RESOURCES

WHAT DO YOU NEED?

4-May-12 12:00 PM

Sleepy Pilots, Heineken PR, Wal-Mart & FCPA and more | Firestorm Newsletter 27-Apr-12

Firestorm - noemail@firestorm.com — Fri, 27 Apr 2012 14:00:00 GMT

Crisis Communication Firestorm Crisis News and Analysis 04/27/2012

Have a question or a comment? Call 800-321-2219 or ask us on our blog or via:

This Week's Articles and Analysis

Guest Analysis: Heineken – come clean or obfuscate?

Breaking! Wal-Mart Up Against the Wall

46 Seconds of Fear – Air Canada Pilot – What is Your Sleep Plan?

Special Event Announcement!

Extra! Following up on Woodward

Heineken – come clean or obfuscate?

Special Guest Analysis by Grant Rampy

Mr. Rampy is director of public relations at Abilene Christian University. He was White House Correspondent for Tribune Broadcasting in Washington, D.C., from 1999 to 2009

Story Summary from PR Daily: There is crisis control, and then there is the ordeal that Heineken is facing. The beer maker has been slammed in traditional and social media since photos of a dogfight with prominent Heineken branding went viral.

Heineken has denied knowledge of the event, which apparently occurred at a Mongolian nightclub in 2011. Of course, the masses took to Heineken’s Facebook page to berate the company. What could Heineken do? Blindsided by the photo, Heineken launched into action.

The choice: come clean or obfuscate?

When faced with a PR black eye, there is a choice to be made: we can get all the facts out – the good, the bad and the ugly – and we can do so in a hurry, or we can try to shade the truth, hide the facts, and make the way toward finding them as murky as possible.

Heineken has just offered a wonderful example of the former. Faced with a photo of...CONTINUE TO FULL ARTICLE

Wal-Mart Up Against the Wall

Analysis by Firestorm Principal Guy Higgins

Not all events that disrupt businesses or create crises and disasters are the results of accidents or acts of nature. Sometimes they are the results of catastrophic decisions by company leadership.

Such may be the case with the recently publicized allegations of widespread corruption in the explosive growth of Wal-Mart de Mexico. These allegations have been detailed in the New York Times and elsewhere.

In 1977, Congress passed the Foreign Corrupt Practices Acts (FCPA). The FCPA criminalizes, under US law, bribery and similar activities by US companies doing business in foreign countries. Foreign countries have their own laws against such activities. An American company engaging in such activity can, therefore, be charged under US law and the law of the nation in which the activity took place. The FCPA provides for corporate fines and personal fines and prison sentences. Sentences include fines of up to $25 million and up to 25 years in prison for each count. Siemens was recently fined in excess of $1 billion....CONTINUE TO FULL ARTICLE

46 Seconds of Fear – Air Canada Pilot – What is Your Sleep Plan?

By Dr. Donald Donahue, JR.

Sleepy Pilot thought Planet was Plane

One of my earliest professional memories was forged as a brand new soldier on a missile site in Cold War West Germany. The air defense (i.e. anti-aircraft) battery was undergoing a major tactical evaluation. The NATO evaluator’s first question was not about air sectors, munitions, or perimeter security.

It was “what is your sleep plan?”

As a society, we promote and celebrate strength and endurance. Cal Ripken Jr. is known as much for his longevity as for his skills as a baseball player. This need for endurance is particularly true in times of stress or crisis. Accountants buckle down during tax season. Business and community leaders stay on the job following a disaster. The question becomes “how much is enough?” As humans, we are fallible and fragile....CONTINUE TO FULL ARTICLE

SPECIAL EVENT

Carolyn Mears, Ph.D. Book Release and Firestorm Webinar

Tuesday 8-May-12 2:00 PM to 3:00 PM EDT

Dr. Mears is an award-winning researcher whose son was a Columbine student at the time of the shooting. She enrolled in DU in order to conduct dissertation research into the aftermath of the tragedy. Her dissertation, Experiences of Columbine Parents: Finding a Way to Tomorrow, was selected as the 2005 AERA Qualitative Dissertation of the Year. AERA praised her research for introducing a “distinctive new approach” to conducting insider research with both sensitivity and rigor.

Her subsequent text, Interviewing for Education and Social Science Research: The Gateway Approach, was selected as finalist for the 2010 AERA Outstanding Qualitative Book of the Year Award.

REGISTER TODAY!

Following up on Woodward - the Power of Social Media in Disaster Communication

This same group fostered the Woodward Tornado Info Facebook page and is on the verge of being named by the City of Woodward as the official recovery page for the ongoing effort. Give them a "like" and thank you for supporting their ongoing efforts!

- Link, Like, Follow, Circle -Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

SPECIAL EVENT ANNOUNCEMENT!

REGISTER TODAY!

FIRESTORM PRESENTS, IN CONJUNCTION WITH THE LAUNCH OF CAROLYN MEARS' NEW BOOK ON MAY 8TH, 2012

Leadership Series: Carolyn Mears, Ph.D., The Aftermath of Trauma – Reclamation

Tuesday 8-May-12 2:00 PM to 3:00 PM EDT

Lessons learned for businesses, organizations, schools, communities and individuals

Firestorm is pleased to host this first webinar in a series featuring Dr. Mears’ work.

This work considers the long-lasting consequences of traumatic events and shares strategies that have helped schools and communities recover.

Motivated by her own experience as a “Columbine Mom,” she has studied the effects of trauma in order to learn what helps and what hinders recovery in the aftermath of trauma.

REGISTER TODAY!

FIRESTORM RESOURCES

QUESTIONS?

800-321-2219

RESOURCES

WHAT DO YOU NEED?

27-Apr-12 10:00 AM

Secret Service Not so Secret Facebook, Super Bug Clues, Nursing Homes & Disaster Readiness: Firestorm Newsletter 20-Apr-12

Firestorm - noemail@firestorm.com — Fri, 20 Apr 2012 15:00:00 GMT

Firestorm Crisis News and Analysis 04/20/2012

Have a question or a comment? Ask us on our blog or via:

This Week's Articles and Analysis

Dear Secret Service: Facebook is not so Secret

Joplin Tornado Volunteers nominated for Presidential Citizens Medal

Health Matters - Anti-Super Bug Clues

Nursing homes unprepared for natural disasters

Last week's top Read:

A CEO Flames Out on Facebook

Dear Secret Service: Facebook is not so Secret

Analysis by Karen Masullo, EVP Social Media, Firestorm

You may remember a story we commented on back in May of 2011 when the Secret Service first established a Twitter account “Secret Service Apologizes For Tweet About ‘Blathering’ On Fox News“.

Slightly embarrassing but correctable. This latest faux pas? Not so much.

I’m not going to delve into the entire, recent Colombia scandal, but rather one related piece of it; an agent posting on Facebook.

Back in 2011 when we discussed the Secret Service delving into the social media space, we said; “While a general social media policy for your employees is a good start, it is not enough.”

If you are a Secret Service agent, I would think posting an image of the high-profile, public figure you are protecting...READ THE ENTIRE ARTICLE

Joplin Tornado Volunteers nominated for Presidential Citizens Medal

Last month, Firestorm was (and is), proud to host the whitepaper from the founders and volunteers of the Facebook page Joplin Tornado Info. You can read the paper here: The Use of Social Media for Disaster Recovery and our accompanying interview here: A Real World Crisis Crowd™: How 3 people with 2 iPhones set a social media communications standard

We are very please to pass along this most recent update on the recognition of efforts of the volunteers involved, via the following Press Release from Joplin Mayor Melodee Colbert-Kean:

Joplin Tornado Volunteers nominated for Presidential Citizens Medal, seeking your vote....Continue to full Story

Health Matters - Anti-Super Bug Clues

By Dr. Donald Donahue, JR.

HEADLINE: Anti-superbug clues in deep, isolated cave

SUMMARY: A cave in New Mexico harbors strains of antibiotic-resistant bacteria that might hold clues for fighting modern-day superbugs. The hope is this discovery means there are previously unknown antibiotics occurring naturally, that could be used to treat infections. Resistance to antibiotics among bacteria is giving rise to superbugs like methicillin-resistant Staphylococcus aureus (MRSA), which is a growing concern for human health. In extreme cases the bacteria are resistant to all drugs leaving surgery as the only option left to deal with such infections.

STORY LINK

ANALYSIS: The basic function of every organism in nature is the same – survival. So while the discovery of ancient microbes untouched by man offers great potential for new cures (as well as new contagion), it also makes intuitive sense. One must assume that bacteria (and viruses) encounter substances toxic to their existence in the natural environment.

This fact leaves two evolutionary options: succumb or survive in a stronger state against that particular threat. That the array of modern antibiotics proves ineffective against ancient strains demonstrates that nature’s penchant for survival is as old as nature itself. By gaining better understanding of this mechanism, new medicines can perhaps be developed. If there is a wrinkle of danger within this promise, it is that mankind may help produce greater drug resistant strains by overuse, misuse, or ill intent.

Report: Nursing homes unprepared for natural disasters

Analysis by Firestorm Principal Oz Hill

SUMMARY: Tornado, hurricane, or flood, nursing homes are woefully unprepared to protect frail residents in a natural disaster. Investigators from the inspector general’s office of the Department of Health and Human Services noted that nearly 7 years after Hurricane Katrina’s devastation exposed the vulnerability of nursing homes, shortcomings still persist.

Emergency plans required by the government often lack specific steps such as coordinating with local authorities, notifying relatives, or even pinning name tags and medication lists to residents during an evacuation, according to findings. The report recommended that Medicare and Medicaid add specific emergency planning and training steps to the existing federal requirement that nursing homes have a disaster plan. Many such steps are in nonbinding federal guidelines but investigators found them disregarded. READ Oz's Full Analysis

- Link, Like, Follow, Circle -Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

MAJOR CITY EVENTS, Social Media and Business Continuity – Ten Steps to Preparation

Sarah Jansen and Firestorm will host a no-fee webinar as a companion to this article on April 26th, 2012 at 2-3 PM Eastern:

MAJOR CITY EVENTS, Social Media and Business Continuity – Ten Steps to Preparation

Thursday 26-Apr-12 2:00 PM to 3:00 PM EDT REGISTER

NVLA Annual Conference April 23 - 25, 2012

~ How to Survive and Thrive Through Crisis ~

Jim Satterfield, President and CEO, Firestorm;

and PJ McMahon, McMahon Automotive Group

More Information

FIRESTORM RESOURCES

QUESTIONS?

800-321-2219

About Us

Firestorm Solutions is a recognized leader in business continuity, vulnerability analysis, risk mitigation and crisis management.

Staffed by attorneys, engineers, physicians, law enforcement professionals, psychologists and many other talented individuals, we work directly with our Expert Council on behalf of our clients.

Firestorm maintains a network of offices in California, Georgia, Illinois, New Jersey, Texas, Washington DC, Virginia, and Wisconsin to be responsive and accessible to our international roster of clients.

It is the breadth and depth of our human capital that distinguishes Firestorm from other consulting firms.

RESOURCES

WHAT DO YOU NEED?

20-Apr-12 11:00 AM

A CEO Flames Out on Facebook, NATO in Chicago, and Dr. Don: Firestorm Newsletter 13-Apr-12

Firestorm - noemail@firestorm.com — Fri, 13 Apr 2012 16:00:00 GMT

Firestorm Crisis News and Analysis 04/13/2012

This Week's Articles and Analysis

NATO in Chicago - Ten Steps to Preparedness

A CEO Flames Out on Facebook

Health Matters - New Food Fraud Database Launched

Last week's top Read:

Social Media Crisis Communication - Dallas Fort Worth Airport, Schneider National use Social Media for Emergency Communication

NATO in Chicago - Guest Analysis by Sarah Jansen, VP Business Continuity, Envestnet Asset Management

Ms. Jansen and Firestorm will host a no-fee webinar as a companion to this article on April 26th, 2012 at 2-3 PM Eastern: MAJOR CITY EVENTS, Social Media and Business Continuity – Ten Steps to Preparation

With G8 taking place outside Chicago and The 2012 NATO Summit scheduled for Sunday May 20^th and Monday May 21^st in Chicago there is a sense of relief in many businesses across the city; there will be fewer disturbances, fewer protesters, fewer road blocks and generally less people in the city. But does it?

NATO includes most all G8 leaders and makes up a larger number of dignitaries. Protest groups such as the Occupy Movement have communicated their intention to continue protests in Chicago. City officials have reported that very little has changed in their planning; the Secret Service will continue to be responsible for security and the FBI will be responsible for law enforcement.

....Continue to full Analysis

A CEO Flames Out on Facebook

Analysis by Karen Masullo, EVP Social Media, Firestorm

Let us pose a hypothetical:

You have an employee. A pretty good employee. A pretty good employee with a Facebook account.

A pretty good employee with a Facebook account and a zeal for using it to discuss whatever happens to cross their mind, not always in the best taste and at times, downright offensive.

You warn the employee to comply with the company’s social media policy. The behavior continues - for eighteen months.

Eighteen months?

Now, imagine that employee is the CEO....Continue to full Analysis

Health Matters - New Food Fraud Database Launched

SUMMARY: DHS defines food fraud as the deliberate substitution, addition, tampering, or misrepresentation of food, food ingredients, or food packaging, or false or misleading statements made about a product for economic gain; a new database compiles thousands of food fraud reports; the most fraud-prone foods: olive oil, milk, and honey…. The first known public database compiling reports on food fraud and economically motivated adulteration in food has been developed.

STORY LINK

ANALYSIS: The concept of food fraud appears, at first glance, somewhat obscure. It is, however, an occurrence with a long, if inglorious, history. The grade school lesson about ancient Roman merchants filling the bottom of wine jugs with wax to cheat buyers and the well known maxim caveat emptor come to mind. The impact on the modern world is along two paths: health and financial. The threat to health was demonstrated with deadly consequence in 2007 and 2008. Many will recall the incidents of adulterated pet food from China, identified following an outbreak of kidney failure in pets.

The same contaminant, melamine, was found in baby formula and other milk products a year later. This adulteration proved lethal to at least six babies in China.
Unhealthy substances can be ingested directly, when added to foodstuff for human consumption, or indirectly when included in animal feed. Often hard to detect either because of similar physical properties or because routine testing does not screen for a particular substance, food fraud can pose a general threat (as with the melamine incident) or a very specific danger. The adulterant of choice for olive oils, for example, is a less expensive hazelnut oil. Hazelnut oil is itself a safe product, unless you suffer from nut allergies, in which case it could be life threatening.

Food fraud has a financial impact as well, beyond the issue of getting a product that is not what was purchased. In response to the 2007 melamine incident, the FDA barred the importation of all vegetable proteins from China intended for human or animal consumption (Detention Without Physical Examination, or DWPA; per Section 801 of the FD&C Act), including wheat gluten, rice gluten, rice protein, rice protein concentrate, corn gluten, corn gluten meal, corn by-products, soy protein, soy gluten, amino acids and protein hydrosylates, and Mung bean protein. The disruption of any significant supplier has an immediate supply and demand effect on price and availability. In essence, we all pay for the price of food fraud.

What would seem an obscure academic exercise can have a considerable positive impact on the cost and safety of what we eat. The database is a small step, but a positive move toward risk reduction and resiliency.

Social Media Crisis Communication - Dallas Fort Worth Airport, Schneider National use Social Media for Emergency Communication

Are you a Twitter user? Were you at the Dallas Fort Worth (DFW) Airport on Monday, April 3rd 2012. If so, you may have seen messages from the airport via your Twitter stream, requesting all travelers in the airport to seek shelter ...Continue to full story

- Link, Like, Follow, Circle -Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

Leadership Webinar Series: Achieving Growth Plans - Growth Assurance

Wednesday 18-Apr-12 2:00 PM to 3:00 PM EDT REGISTER

MAJOR CITY EVENTS, Social Media and Business Continuity – Ten Steps to Preparation

Thursday 26-Apr-12 2:00 PM to 3:00 PM EDT REGISTER

NVLA Annual Conference April 23 - 25, 2012

~ How to Survive and Thrive Through Crisis ~

Jim Satterfield, President and CEO, Firestorm;

and PJ McMahon, McMahon Automotive Group

More Information

FIRESTORM RESOURCES

QUESTIONS?

800-321-2219

About Us

Firestorm Solutions is a recognized leader in business continuity, vulnerability analysis, risk mitigation and crisis management.

Staffed by attorneys, engineers, physicians, law enforcement professionals, psychologists and many other talented individuals, we work directly with our Expert Council on behalf of our clients.

It is the breadth and depth of our human capital that distinguishes Firestorm from other consulting firms.

QUESTIONS?

WHAT DO YOU NEED?

13-Apr-12 12:00 PM

DFW Airport, Schneider National use Social Media during Tornadoes - Firestorm Newsletter 6-Apr-12

Firestorm - noemail@firestorm.com — Fri, 06 Apr 2012 15:00:00 GMT

Firestorm Crisis News and Analysis 04/06/2012

This Week's Articles and Analysis

Banking and Information Technology - 1.5 million card numbers at risk from hack

National Safety and Security - NATO summit could shut down Chicago rails

Information Technology - Serious cyber security lapses found at Pacific Northwest electricity supplier

Social Media Crisis Communication - Dallas Fort Worth Airport, Schneider National use Social Media for Emergency Communication

Banking and Information Technology - 1.5 million card numbers at risk from hack

Analysis by Bill Baker, VP Operations, Firestorm

Global Payments is a large NYSE traded company that is involved in processing transactions for Credit Card transactions as an intermediary between merchants and banks. The scope of their business includes Europe and Asia as well as the United States. The company, headquartered in Atlanta, services over 1 million merchant accounts throughout the world and has an excellent reputation for customer service and security practices...Continue to full Analysis

National Safety and Security - NATO summit could shut down Chicago rails

Security plans for the NATO summit in Chicago could include a shutdown of vital passenger rail and freight lines running beneath the venue, disrupting the routines of thousands of commuters living in the southern suburbs and northern Indiana at the start of the week of April 2, the Associated Press reported March 30. The final day of the May 20-21 summit falls on a Monday, when there would be about 18,000 commuters alone on the Metra Electric....Continue to full Analysis

Information Technology - Serious cyber security lapses found at Pacific Northwest electricity supplier

The Department of Energy (DOE) identified serious cyber security gaps at the Bonneville Power Administration, which supplies wholesale electric power to regional utilities in the Pacific Northwest, Infosecurity reported March 30. An audit by DOE’s Office of the Inspector General (OIG) found Bonneville did not implement controls designed to address known IT system vulnerabilities. “Specifically, technical vulnerability scanning conducted on nine applications used to support business functions such as financial management, human resources, and security management identified a significant number of high-risk weaknesses in the areas of access controls, patch management, and validation of user input,” according to the audit.....Continue to full Analysis

Social Media Crisis Communication - Dallas Fort Worth Airport, Schneider National use Social Media for Emergency Communication

Last week's Favorite Article:

Firestorm’s Expert Council Member Anyck Turgeon recaps her experience at the 6th Annual ITSEF Conference hosted by Stanford University

Read the entire article Here

- Link, Like, Follow, Circle -Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

NVLA Annual Conference April 23 - 25, 2012

How to Survive and Thrive Through Crisis

Jim Satterfield, President and CEO, Firestorm;

and PJ McMahon, McMahon Automotive Group

More Information

FIRESTORM RESOURCES

QUESTIONS?

800-321-2219

About Us

Firestorm Solutions is a recognized leader in business continuity, vulnerability analysis, risk mitigation and crisis management.

Staffed by attorneys, engineers, physicians, law enforcement professionals, psychologists and many other talented individuals, we work directly with our Expert Council on behalf of our clients.

It is the breadth and depth of our human capital that distinguishes Firestorm from other consulting firms.

QUESTIONS?

WHAT DO YOU NEED?

6-Apr-12 11:00 AM

Anyck Turgeon recaps her experience at the 6th Annual ITSEF Conference hosted by Stanford University - Firestorm Newsletter 29-Mar-12

Firestorm - noemail@firestorm.com — Fri, 30 Mar 2012 01:00:00 GMT

Firestorm News and Analysis

Firestorm Special Report - 03/30/2012

Special Report:

SINET, a Powerful Collaborative Platform Fighting 2012: The Year of the Cyber-Pandemic

Firestorm’s Expert Council Member Anyck Turgeon recaps her experience at the 6th Annual ITSEF Conference hosted by Stanford University

PART ONE (Read the entire article Here)

As $60 billion has been spent fighting cyber attacks and 431 million adults in 24 countries experienced the costly challenges of identity theft in 2011, it is no surprise that this year’s Security Innovation Network (SINET) Annual IT Security Entrepreneurs’ Forum (ITSEF) was sold out. Hosted at Stanford University, a full ecosystem of world-class cyber security experts gathered to discuss “Democratizing Security Innovation.”

SINET is brilliantly led by Robert D Rodriguez, its Chairman & Managing Principal and former Special Agent of the US Secret Service. Through venues such as its 6th annual ITSEF event and my attendance as a qualified security expert to all ITSEF conferences since inception, it is my professional assessment that SINET continues to offer a unique opportunity for a select group of top-quality IT and physical security professionals to explore open security innovation models, embrace collaboration opportunities, and help re-invigorate the importance of domestic and international public-private partnerships. Among the SINET ecosystem are entrepreneurs, system integrators, investors, academics, policy makers, lawyers, scientists and federal government representatives from agencies such as DHS, DoD, CIA, FBI, NSA and United States Secret Service who are willing to take calculated risks in order to stop crime of all sorts – starting with cyber crime and support the advancement of security innovations.

As a sobering yet unifying note, keynote speaker Jane Holl Lutte, Deputy Secretary of Homeland Security for the Department of Homeland Security, opened ITSEF 2012 announcing that although cyber security spending is approximately $1 billion per week in the United States, cyber crime keeps rising exponentially and remains poorly punished.

Governments and educational institutions have recognized some of the impacts of cyber challenges, yet corporations and private individuals are more closely experiencing the costly pains associated with cyber crime. Already, 85 percent of companies have admitted to data breaches and the ratio of Americans affected by identity theft has now reached to 1:3.

It has been known for a few years now that organized crime’s number one source of revenue is cyber crime. As per skillfully explained by CIA Senior Operations Officer John Mullen, adversaries such as foreign intelligence services and competitors are following different approaches and goals that lead to the exploitation of cyber technology and people towards their advantage such as to steal industrial secrets and intellectual property. Yet, as several on-site security professionals have conveyed, laws and the provisioning of resources for law enforcement agencies remain problematic as under-funded, misunderstood and slow to adapt to our rapidly evolving society as well as technology. This type of malaise is perhaps small now, but, with such on-going innovation as well as diversification, it will only increase exponentially over time. Will we be too late by the time we understand the invisible enemy?

According to the Q4 2011 Threat Report published by McAfee Labs, 65,000 pieces per day which equates to 2 million new pieces of malware are created each month. As criminals are becoming more creative, former INTERPOL cyber security fighter and now Chief Cyber Criminologist at the Cybercrime Research Institute and global security advisor for Singularity University, Mark Gordon, showed how organized criminals are becoming more creative – such as having a robot stealing a bag of chips out of a corner store. How will you be able to protect yourself and your family when robots hack into bank systems and rob you of all of your money via the Internet from the information obtained from your customized social media sites? Are all law enforcement communities ready to fight the next waves of cyber crime?

It is critical for governments from all parts of the world to unite in order to find new ways toward universal collaboration along with the corporate world and academic institutions. Although social barriers such as privacy have created a profound divide, active cyber fighting activities for more commonly agreed causes, such as the abolition of child profiling by sexual predators and child pornography over the Internet, have brought communities into joint action around the globe. Once the social and cultural differences are ironed out in an effort to reach mutually agreed higher goals, it appears that resources are able to rapidly align themselves and gain astonishing results. Perhaps a new series of international technology and security diplomats will emerge as a result of ever-growing Internet and social media usage.

Given the estimate that by 2020 more than 50 billion devices will be computerized and accessible via the Internet, multi-disciplinary collaboration also has to take place on a much larger scale even with makers of items such as refrigerators, microwaves, washing machines and cars that are being designed to include personal information. The IT security challenges of today are much simpler than the integrated profiling issues of tomorrow.

Read the entire article here

- Link, Like, Follow, Circle -Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

NVLA Annual Conference April 23 - 25, 2012

How to Survive and Thrive Through Crisis

Jim Satterfield, President and CEO, Firestorm;

and PJ McMahon, McMahon Automotive Group

More Information

FIRESTORM RESOURCES

QUESTIONS?

About Us

Firestorm Solutions is a recognized leader in business continuity, vulnerability analysis, risk mitigation and crisis management.

Staffed by attorneys, engineers, physicians, law enforcement professionals, psychologists and many other talented individuals, we work directly with our Expert Council on behalf of our clients.

It is the breadth and depth of our human capital that distinguishes Firestorm from other consulting firms.

QUESTIONS?

WHAT DO YOU NEED?

Other Upcoming Events

Georgia Bankers Association Security Conference

How to Survive and Thrive through Crisis - Every Crisis is a Human Crisis

Presented by Jim Satterfield & Hutch Hodgson

The presentation will address social media risk and crisis management and include an interactive exercise.

29-Mar-12 9:00 PM

Commentary and Analysis from Lt. Oz Hill (Ret.), Dr. Don Donahue, Dave Flora - Upcoming Events too! Firestorm Newsletter 23-Mar-12

Firestorm - noemail@firestorm.com — Fri, 23 Mar 2012 19:00:00 GMT

Firestorm News and Analysis

Latest Articles - 03/23/2012

The Speed of Crisis Versus Compliance

Operational Safety - Air traffic control tower outage delays flights

DISASTER PREPAREDNESS -

The speed of crisis versus compliance

Analysis by Dave Flora, Firestorm Principal

SUMMARY: In February 2008 a gunman opened fire in a lecture hall at Northern Illinois University, killing five students and wounding 21. Soon after, state lawmakers tried to make sure colleges and universities were prepared to respond to such an emergency.

They passed a law requiring them to create and practice detailed plans to prevent violence and manage emergencies by January 2009. Three years later, only 66 of the state's 185 institutions have filed the required plans, records show.

Referenced story link

ANALYSIS: During a recent media investigation of campus security in the state of Illinois, a retired State Police officer made an interesting observation that can be applied to most incidents relating to business continuity:

"If a disaster occurs, college and university presidents want to say, 'We have a plan, we practiced the plan and we implemented the plan… if they can't say that, then they're not prepared."

The article goes onto explain that even 3 years after the law passed, enough confusion exists that as many as 2/3 of universities have failed to submit proper documentation. There are several take-away lessons to be considered here that extend beyond the specific workplace violence threat at schools and universities.

First is the role of “spokesperson” during such an event. Workplace violence incidents, like other forms of business crises, place inhumanly difficult demands on people. Leaders are forced to make some of the most critical choices of their careers, all too often with lives and livelihoods hanging in the balance, under the most difficult imaginable circumstances.

Typically, journalists and news outlets have tended to put the leaders in the spotlight and examine the extent to which they rise to the challenge - or crash and burn - in the decisive moment. As recently as a few years ago, crisis managers could count on a “golden hour” after an incident to gather the known facts, have a few phone calls with critical advisors and activate the crisis management team. Now with the ubiquitous Twitter, text messaging, Facebook access on smart phones, and camera apps that can launch straight to YouTube, the timeline from the beginning of the incident to it appearing on cable news is greatly compressed. In last’s month shooting at Chardon HS in Ohio, many students were feeding their parents and friends (and media outlets) updates while the event was in progress. The fastest moving component in any crisis is usually the crisis itself. The Golden Hour may now be a Golden few seconds to begin to activate your plans.

A second take away from the campus safety article is the relative slow and confusing path to compliance - not just for the campus safety issue but for most regulatory compliance efforts. It has been 3 years since the well intentioned legislation was passed in response to the NIU campus shooting, yet actual compliance is still in less than half of all schools submitting the required plans. Illinois is no stranger to school shootings, having suffered an elementary school shooting 20 years earlier in May of 1988 that received national media attention. While much individual security planning has most likely taken place among the “non-compliant” campuses, confusion still exists as to who is the enforcement arm of the regulations and where is the funding and accountability.

Once again, the lesson is that no matter how quickly risk profiles change and business impact analysis can be updated, regulatory compliance often is layered in after several incidents have taken place.

The new risks emerging for business including supply chain disruptions, “hacktivism” and brand damage caused via social media conversations are just beginning to get noticed by various regulatory bodies, but it will be a long and confusing path to meet the inevitable regulatory definition and response to what constitutes “due care” of your business.

The last take-away from the article that can be applied to most business continuity applications is the quote by the former State Police officer:

“If a disaster occurs, college and university presidents want to say, 'We have a plan, we practiced the plan and we implemented the plan… if they can't say that, then they're not prepared."

“Disaster denial” is the biggest impediment to business resilience efforts. “It can’t happen to us” is the strategic plan that many organizations rely on to justify underfunding contingency plan development and on-going testing of plans.

But where do you start to develop plans or assess the ones you already have? Firestorm uses a model of PREDICT.PLAN.PERFORM.® to put strategies in place for your individual situation, industry conditions and needs:

Predict- Understand the threats, vulnerabilities and impacts to your organization

Plan- Develop policies, processes and procedures specific to your business

Perform- Implement viable solutions, training and testing of your plans

If you can’t say that, you are not prepared.

Operational Safety - Air traffic control tower outage delays flights at Southern California’s John Wayne Airport

Analysis by Oz Hill

SUMMARY: A brief power outage at a Southern California airport’s air traffic control tower on Sunday forced controllers to use portable radios to communicate with pilots and caused several flight delays, the Federal Aviation Administration stated.

The outage at John Wayne Airport in Orange County lasted a little more than an hour. The tower had been running on an emergency generator since commercial power failed Friday “due to a power bump,” the agency stated.

The backup generator stopped working at 11:42 a.m. Sunday. Referenced Story Link

ANALYSIS: Power supply redundancy and resiliency are fundamental considerations for sustaining essential functions during natural or man-made disasters. The power outage at John Wayne Airport, which forced air traffic controllers to guide planes onto runways utilizing portable radios, is noteworthy for several reasons. My comments focus on two reasons we should take note of this incident.

First of all, I believe the skill and resourcefulness of the FAA air traffic controllers to safely vector aircraft onto the ground without the benefit of electronic/digital guidance systems is commendable. All too often, the dependence on information systems technology diminishes the emphasis that leaders, administrators and trainers place on sustaining the core competencies associated with individual technical proficiency without the aid of sophisticated technical equipment.

Clearly, the air traffic controllers assigned at the John Wayne Airport, FAA Tower possess the expertise to manage the broad range of crisis incidents that might develop at anytime. Their performance is evidence of exemplary professionalism under demanding, stressful and potentially disastrous conditions.

Secondly, the incident is disconcerting because the circumstances suggest the incident could have been avoided. Although some reports have characterized the power outage as being brief, approximately 78 minutes by some accounts, it appears the facility was using a back-up power source/supply system for a period greater than 24 hours, prior to the power outage which occurred Sunday at 11:42 a.m.

One minute/sixty seconds can prove to be too great a period of time when it results in human life being unnecessarily exposed to risks, hazards, and danger. Because the back-up power system had been in use for an extended period of time to sustain control tower operations, it raises a question about the “during operations” maintenance checks that should have been performed, and required, to verify the availability of the power and identify any technical or mechanical shortfalls with the power source.

Planning for equipment (back-up power supply) failure is often predictable using mean time to failure (MTTF) equipment reliability factors. The back-up power source should have been aggressively and proactively checked to ensure it was sustainable for an extended period of time.

Hopefully, airport leaders and administrators captured the lessons learned from this incident for use in enhancing training programs and operations procedures to reduce the likelihood of a recurrence of this incident. Developing a timely, efficient and effective response to a disaster or crisis incident requires detailed planning and realistic training. Just as the Firestorm proprietary PREDICT.PLAN.PERFORM.® methodology espouses, a proactive training program ensures the readiness of staff members, and that optimum performance standards are achieved.

- Link, Like, Follow, Circle -Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

"Putting on your Helmet Before Disaster Strikes" March 29, 2PM EDT

Goldman Sachs Gazopted. 3 People 2 iPhones reach out to Joplin. Disaster Due Diligence 03/16/2012

Firestorm - noemail@firestorm.com — Fri, 16 Mar 2012 16:00:00 GMT

Firestorm News and Analysis

Latest Articles - 03/16/2012

A Real World Crisis Crowd™: How 3 people with 2 iPhones set a social media communications standard

Goldman Sachs Gets "Gazopted"

HEALTH SAFETY: Pink Slime? Don Donahue

A Real World Crisis Crowd™

How 3 people with 2 iPhones set a social media communications standard

By Karen Masullo, EVP Social Media, Firestorm

Last week, I came across an interesting item on the Meta Leadership Community website posted by site manager Mark Lupo, CBCP.

As is Firestorm, Mark is passionate about disaster response, and the group has been discussing the importance of integrating social media into organizational and community disaster response efforts. To illustrate his point, Mark referenced a blog from Rebecca and Genevieve Williams, the founders of Joplin Tornado Info on Facebook, a page we followed during the Joplin disaster.

Blog author Rebecca Williams joined the discussion and shared her recent co-authored white paper The Use of Social Media for Disaster Recovery - Lessons learned while creating and managing “Joplin Tornado Info” (2011) on Facebook and further implemented with “Branson Tornado Info” (2012), by Rebecca and Genevieve Williams and David Burton, MU Extension.

When we first became aware of the Joplin Tornado Information Facebook Page, we at Firestorm were impressed with the effort.

As the crisis evolved, we were doubly impressed with the clarity of information and service to the page's community members.

The Social Media Disaster Communication lessons learned from the JTI experience are many, and we are proud to support the people who came together in this experience.

We are exceptionally pleased to have had the opportunity to speak with Rebecca Williams this week, and she answers some questions from us in our Blog Article Here. Ask your own questions in the blog comments section!

We are very happy to have the opportunity to feature Rebecca Williams', Genevieve Williams', and Joel Clark's work along with all of the volunteers and community who came together to make the effort work, and to help your efforts should the need arise.

READ THE ARTICLE AND ACCESS THE WHITE PAPER

OUCH! Goldman Sachs gets "Gazopted"

Can you afford to lose more than 2 Billion dollars in a five hour period?

Published as a New York Times Op Ed, the very public resignation of a former Goldman Sachs director did just that.

Within two hours it had gone viral on Twitter. Viral as a search term on Google. The Colbert Report quickly published a parody video.

In a memo sent to employees, Goldman CEO Lloyd Blankfein and Chief Operating Officer Gary Cohn said they were "disappointed to read the assertions made by this individual that do not reflect our values."

Catch Jim Satterfield's upcoming DRJ Webinar on "Gazopting" where we'll cover this instance and more!

'The Lunch Tray' Responds to Beef Industry Defenses of 'Pink Slime'

SUMMARY: Lunch Tray readers following the astonishing progress of the Change.org petition launched last week to get "Boneless Lean Beef Trimmings" (BLBT) out of school food (175,000 at present count) will hardly be surprised that the beef industry has started to come out swinging. PR reps of the American Meat Institute, employees of Beef Products Inc. (the inventor of BLBT) and others with ties to the beef industry are now all over Twitter defending so-called "pink slime" with the hashtag #pinkslimeisamyth.

ANALYSIS: by Dr. Don Donahue, Director, Firestorm Healthcare Response Team

Latest Releases

Firestorm is pleased to announce their newest franchise has been established in the Denver/Boulder, CO, metropolitan area.

The new owners are Robert and Jennifer Freedman, from Boulder, CO, and Guy Higgins, from Lafayette, CO. All three are principals of Performance², a business consultancy based in Boulder.

“The three principals bring a diverse set of backgrounds and experience to the Firestorm Franchise, with a combined 100 years of private- and public-sector business experience.” Said Firestorm President/Co-Founder Jim Satterfield. Read the entire Article Here

- Link, Like, Follow, Circle -Question to ask or topic to suggest? Let us know!

UPCOMING EVENTS

"Gazopted" - Social Media Risk & Crisis Management

Sponsored by Disaster Recovery Journal & Firestorm

Tuesday 20-Mar-12 2:00 PM to 3:00 PM EDT

Reserve your Webinar seat now at:

https://www2.gotomeeting.com/register/693488986

*Gazopt: From the Hungarian “Gáz”: awkward, miserable, problematic and the English Co-Opt: to commandeer, appropriate or take over.

Gazopting: It is the act of having your reputation, your brand, your message, your identity, or a confidential communication co-opted by an unauthorized person, or by one who is violating a confidence or trust.

Social media magnifies business impacts in disasters and crises. It is no longer enough view social media as solely another marketing medium.

The failure to monitor social media risk may mean the end of your business, reputation, or brand. Social media risk is an opportunity for business continuity managers to reinforce strategic positioning within their company.

Social media risk is an identified vulnerability and needs to be included in every BIA and Business Continuity Plan. The National labor Relations Board (NRLB), regulators, and others have created significant new social media risk requirements.

One Federal regulator, The Financial Industry Regulatory Authority (FINRA), has issued a regulatory notice for Social Media Risk Plans including mandatory monitoring, 3-year record retention, personal liability, training, and predetermined red flag triggers.

Look for these regulatory approaches to expand quickly.

The effort to manage a solid Social Media Risk Program can be time-consuming and challenging. As a result, a broad range of measurement and analytic tools have evolved to meet the needs of Social Media Risk Management.

This webinar will provide an overview of current market trends, legal precedents, regulations, risks, liabilities, best practices, and case studies examples. This webinar covers:

· How do you know when your company and brand have been gazopted?

· What are the risks?

· Why monitor social media risk?

· What is social media risk monitoring?

· How do you monitor the social media risk?

· Why is it more than just Google®?

· How do you mitigate social media

The DRJ Webinar Series sessions are FREE and held monthly. Each is web-based to make “attending” easy no matter if you live in Boston or Los Angeles.

Each session is held live but will be recorded and available in the Archived Sessions section.

We do encourage you to register for the live sessions as there is an opportunity to ask the pressing disaster recovery or business continuity questions you may have.

Each monthly session is one hour in length and contains a formal 40-minute presentation and 20-minute Q&A opportunity.

FIRESTORM RESOURCES

QUESTIONS?

About Us

Firestorm Solutions is a recognized leader in business continuity, vulnerability analysis, risk mitigation and crisis management.

Staffed by attorneys, engineers, physicians, law enforcement professionals, psychologists and many other talented individuals, we work directly with our Expert Council on behalf of our clients.

It is the breadth and depth of our human capital that distinguishes Firestorm from other consulting firms.

QUESTIONS?

WHAT DO YOU NEED?

16-Mar-12 12:00 PM

Firestorm Expert Council Member Carolyn Mears, Ph.D. Releases New Book and Webinar

noemail@firestorm.com — Mon, 07 May 2012 12:00:00 GMT

Firestorm is pleased to announce the release of a new book by Firestorm Expert Council Member Carolyn Mears, Ph.D. titled Reclaiming School in the Aftermath of Trauma. The Aftermath of Trauma - Reclamation Lessons learned for businesses, organizations, schools, communities and individuals Firestorm Expert Council Member Carolyn Lunsford Mears, Ph.D., of DU's Morgridge College of Education, has released a new book, entitled Reclaiming School in the Aftermath of Trauma: Advice Based on Experience (Palgrave Macmillan, 2012). In addition to her book, Firestorm is pleased to host a first webinar in a series featuring Dr. Mears' work. This work considers the long-lasting consequences of traumatic events and shares strategies that have helped schools and communities recover. May 8 at 2-3 PM EDT: REGISTER HERE Motivated by her own experience as a Columbine Mom, she has studied the effects of trauma in order to learn what...

Jerry Hudspeth Joins Firestorm Expert Council

noemail@firestorm.com — Fri, 04 May 2012 13:00:00 GMT

For Immediate Release May 4, 2012 Atlanta, GA Firestorm announced today the addition of Jerry Hudspeth to its elite Expert Council. The Firestorm Expert Council™ is an advisory group made up of specialists from various disciplines, professions and industries. The Expert Council is designed to bring subject matter knowledge and expertise to Firestorm and its clients. The members of the Expert Council lend credibility and skills to the work which Firestorm performs, both through their direct involvement and the weight of their reputations. In this light, Firestorm is thrilled with the addition of Mr. Jerry Hudspeth. Said Mr. Hudspeth, The Crisis Management, Business Continuity and Predict, Plan and Perform programs and tools developed and provided by Firestorm directly affect the client's ability to control and manage its success factors. I look forward to being a member of the Firestorm Expert Council and to contributing to the...

Firestorm Announces Newest Franchise

noemail@firestorm.com — Wed, 14 Mar 2012 13:00:00 GMT

New Firestorm franchisees bring diverse business backgrounds FOR IMMEDIATE RELEASE March 14, 2012 ROSWELL, Ga, DENVER Colorado Firestorm is pleased to announce their newest franchise has been established in the Denver/Boulder, CO, metropolitan area. The new owners are Robert and Jennifer Freedman, from Boulder, CO, and Guy Higgins, from Lafayette, CO. All three are principals of Performance2, a business consultancy based in Boulder. The three principals bring a diverse set of backgrounds and experience to the Firestorm Franchise, with a combined 100 years of private- and public-sector business experience. Said Firestorm President/Co-Founder Jim Satterfield. Until now, Performance2 has been focused on helping businesses significantly improve their performance through effective strategy development, leadership and decision making. We are excited about joining the Firestorm family, which will now allow us extend our capabilities to...

Firestorm Announces Strategic Partnership with Nexis Preparedness Systems

noemail@firestorm.com — Tue, 06 Mar 2012 11:00:00 GMT

Press Release Atlanta, Georgia, (Business Wire) March 6, 2012 Firestorm Announces Strategic Partnership with Nexis Preparedness Systems Firestorm, a national leader in business continuity, vulnerability analysis, risk mitigation and crisis management, today announced that it has entered into a strategic partnership with Nexis Preparedness Systems, a market leader in the Preparedness and Emergency Supply industry. The partnership will facilitate a cohesive access point for forward-thinking companies to more efficiently order and manage preparedness supplies and inventory. Nexis Preparedness Systems (NPS) offers custom-designed Emergency Survival Caches to specifically fit the needs of any size organization. Utilizing proprietary supply management computer applications, Nexis Preparedness Systems calculates the precise needs of an organization, then manages the expiration dates for anything perishable. Their...

Firestorm: Firestorm Expert Council Member Donald A. Donahue, Jr., DHEd, MBA, FACHE, appointed as an Advisory Member to the American Academy of Disaster Medicine

noemail@firestorm.com — Fri, 17 Feb 2012 15:00:00 GMT

Dr. Donahue, a Firestorm Expert Council member and a fellow of the Center for National Preparedness of the University of Pittsburgh, accepts appointment as an Advisory Member to the American Academy of Disaster Medicine (www.aadm.us). Atlanta Georgia, 02/17/2012 - Firestorm today announced the appointment of Firestorm Expert Council Member Don Donahue, DHEd, MBA, FACHE, as an Advisory Member to the American Academy of Disaster Medicine. The American Academy of Disaster Medicine (AADM) is a unique volunteer organization dedicated to promoting and educating physicians and healthcare professionals concerning the critical importance of disaster medicine preparedness. AADM Advisory Members function as Advisors and provide valuable recommendations, direction and guidance to the leadership of The American Academy of Disaster Medicine. Advisory Members to The American Academy of Disaster Medicine are distinguished leaders with interest,...

Firestorm Franchisee Lt. Col. Oz Hill (U.S. Army, ret.), Speaks at IFA VetFran Event

noemail@firestorm.com — Fri, 11 Nov 2011 13:00:00 GMT

Veteran's Day - Remembrance through Action - White House Joining Forces Initiative Operation Enduring Opportunity Firestorm Executive VP and Chief Development Officer Jim Squire is excited; As a Certified Franchise Executive and president and CEO of Franchise Marketing Advisors, and through his leadership roles for the Institute of Certified Franchise Executives, the International Franchise Association (IFA), and the Southeast Franchise Forum (SEFF), Jim is proud to participate in a White House Joining Forces Initiative Operation Enduring Opportunity, a campaign including the industry's more than 825,000 franchise establishments, which support nearly 18 million jobs, to hire and recruit 75,000 veterans and 5,000 wounded warriors by 2014. In an event held in Atlanta, Ga yesterday, 11/10/2011, with key sponsorship by Aaron's, TSS Photography and Foot Solutions, Mr Squire spoke of the commitment and dedication The International Franchise Association's (IFA)...

Firestorm Expert Council Member, Anyck Turgeon Receives Two Industry Recognitions

noemail@firestorm.com — Fri, 28 Oct 2011 12:00:00 GMT

press release Oct. 28, 2011, Anyck Turgeon Receives Two Industry Recognitions Firestorm Expert Council Member Anyck Turgeon, Honored as Distinguished Honoree for Executive of the Year in Energy in 2011 Annual International Business Awards, Named Finalist in 2011 Golden Bridge Awards for Women Executives in America Atlanta, Georgia -- Tech Innovation Network, a global forum showcasing the latest innovation in areas such as high tech, cleantech, biotech, healthcare, agriculture and energy, today announced the appointment of two additional recognitions honoring founding principal Anyck Turgeon's extraordinary business successes. Turgeon earned Distinguished Honoree recognition as Executive of the Year in Energy in the 2011 International Business Awards. She was also named a finalist in the 2011 Golden Bridge Awards in the Women Executives in America category. 2011 Executive of the Year in Energy - The International Business Awards (IBA) are the only...

Nationally recognized firm Firestorm Solutions today announced the release of a new White Paper titled, A CONUNDRUM, PERSPECTIVES ON BANKING AND RISK MANAGEMENT by Samuel Smith

noemail@firestorm.com — Fri, 28 Oct 2011 12:00:00 GMT

Press release Atlanta, Georgia 10/28/2011 Press Release: Firestorm White Paper Explores the role risk and crisis management have in today's economic climate for financial institutions- Speech by Samuel D. Smith urges a commitment to identify and mitigate risk and realistically test recovery and crisis management communications plans. Nationally recognized firm Firestorm Solutions today announced the release of a new White Paper titled, A CONUNDRUM, PERSPECTIVES ON BANKING AND RISK MANAGEMENT by Samuel Smith. The White Paper asserts that, in the current environment, failure to mitigate evolving threats and to have an effective program to gracefully recover from a disaster, including both Black Swan events and local outages, can virtually lead to failure of a banking franchise. It goes on to say that it is not a matter if a significant event will happen but when. Further, business continuity management includes...

Jim Satterfield to Present GSCPA Webcast - Disaster Due Diligence (TM) - Protecting Your Business Continuity in Times of Disaster

noemail@firestorm.com — Fri, 23 Sep 2011 11:00:00 GMT

FOR IMMEDIATE RELEASE, September 23, 2011 Atlanta, GA: Firestorm Solutions COO Jim Satterfield has been selected to present Disaster Due DiligenceTM - Protecting Your Business Continuity in Times of Disaster for the The Georgia Society of CPAs via webcast on Wednesday 28-Sep-11 10:00 AM to 10:45 AM EDT ABOUT THE WEBCAST 2011 is already a record breaker, and not the good kind. With over $55 billion in damages from disasters in the U.S. in 2011, most people and companies were unprepared. Hurricane Irene became a rain/flooding event that was underestimated for its impact and responses. After Hurricane Irene, over 2 million homes were without power; losing power takes you back in time over a 100 years. Resources were strained and options were limited. With over 6,500 cell towers damaged, and a state with almost half of the population unable to call, communications is a clear predictable vulnerability. ...

Retired U.S. Army Officer the Latest Firestorm Franchisee

noemail@firestorm.com — Tue, 17 May 2011 14:00:00 GMT

MAY 17, 2011 FOR IMMEDIATE RELEASE During a 20-plus year military career, Lt. Col. Oz Hill (U.S. Army, ret.) learned the necessity and value of preparedness. As the newest Firestorm Franchise Principal, he will be using those lessons to help business consulting clients reach their peak preparedness levels. Lt. Col. Hill has extensive experience in security management, emergency preparedness and response, and continuity of operations planning. He said the value of Firestorm's intellectual capital was evident during his franchise research. Two things resonated with me,'' Hill said, Firestorm's extraordinary capacity to provide solutions tailored to meet the specific requirements of each client, as evidenced by its Online Resource Center of proprietary documents and materials; and the body of knowledge represented by Firestorm's Expert Council, with leaders such as Gen. (Russel) Honor (U.S. Army, ret.) and former U.S. Surgeon General (David)...

Firestorm Expert Council - Real World Experience

Tue, 29 Nov 2011 15:06:10 GMT

The Firestorm Expert Council™ is a Senior Advisory Group composed of best-of-field strategic experts designed to provide subject matter knowledge and expertise to Firestorm and our clients.

Firestorm Expert Council (800) 321-2219

Transforming Crisis into Value

Tue, 29 Nov 2011 15:05:36 GMT

What would you do if 324 Media outlets, 1500 reporters, and 140 Satellite trucks showed up at your facility during a crisis? Ask us, we've been there for our client before, during, and after a crisis. Firestorm Crisis Response (800) 321-2219

Assess, Test, Address

Tue, 29 Nov 2011 15:05:09 GMT

Running an organization requires continual focus; We'll assess/test your plan against best practices using proprietary maturity models. Strategic risk planning sits squarely on the shoulders of senior executives and the board. Let our Senior Team help your Senior Team: Firestorm Management Team (800) 321-2219

Firestorm Expert Council - Real World Experience

Mon, 21 Nov 2011 16:42:11 GMT

The Firestorm Expert Council™ is a Senior Advisory Group composed of best-of-field strategic experts designed to provide subject matter knowledge and expertise to Firestorm and our clients.

Firestorm Expert Council (800) 321-2219

Transforming Crisis into Value

Tue, 01 Nov 2011 20:22:03 GMT

Assess, Test, Address

Tue, 01 Nov 2011 20:21:22 GMT

KAREN MASULLO, Social Media Management and Risk

Wed, 16 May 2012 18:55:01 GMT

SCHEDULE KAREN AS A SPEAKER FOR YOUR COMPANY OR ORGANIZATION Karen Masullo is EVP, Social Media for Firestorm Solutions, LLC. In addition to serving as Firestorm Solution's own in-house social media advisor, she also serves on the Firestorm Solutions Expert Council and delivers social media strategy and policy services for Firestorm clients. As a Human Resource and Talent Management Innovation Technologist, with specific experience in social media marketing and emerging technologies, her passion and experience are focused on technology innovation from the customer point of view with drivers being extraordinary service in appropriate product use, policy development and training, risk mitigation, customer usability, and customer and community interaction. Karen has been a requested consultant for companies seeking guidance and senior project leadership in social media policy development, SaaS global product launches, multilingual technology...

Expert Council in the News

Wed, 09 May 2012 14:00:32 GMT

CAROLYN MEARS RELEASES NEW BOOK, MAY 2012 Firestorm Expert Council Member Carolyn Lunsford Mears, Ph.D., of DU's Morgridge College of Education, has released a new book, entitled Reclaiming School in the Aftermath of Trauma: Advice Based on Experience (Palgrave Macmillan, 2012). Read an advance Chapter here: http://www.palgrave.com/PDFs/9780230115804.pdf This work considers the long-lasting consequences of traumatic events and shares strategies that have helped schools and communities recover. Motivated by her own experience as a Columbine Mom, she has studied the effects of trauma in order to learn what helps and what hinders recovery in the aftermath of trauma. Contributors include faculty at Virginia Tech, a dean of the New York Law School (eight blocks from the World Trade Center), as well as educators, students, and parents at Columbine, Platte Canyon HS, Jokela School Center (Finland), schools in post-Katrina New Orleans, and others. The book offers wisdom...

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Wed, 09 May 2012 13:51:13 GMT

FIRESTORM: VULNERABILITY ANALYSIS. DISASTER PLANNING. CRISIS COMMUNICATIONS. CRISIS MANAGEMENT. BUSINESS CONTINUITY & RECOVERY.

New! Firestorm Expert Council Member Carolyn Mears Releases New Book
ANNOUNCEMENT! Jerry Hudspeth Joins Firestorm Expert Council

Jeff Robertson

Tue, 08 May 2012 18:52:30 GMT

Jeffrey C. Jeff Robertson Expertise: crisis communication, maritime and border security, incident management, media and government relations, and business development Jeff Robertson is a consultant and Principal at Catalyst Partners LLC - a government relations and public affairs firm in Washington, DC, that provides high-caliber services and high-touch attention to a broad range of clients. Mr. Robertson has extensive experience with the Department of Homeland Security, the Intelligence Community and commercial media. Specifically, he is an expert in crisis communication, maritime and border security, incident management, media and government relations, and business development. He has more than 27 years of experience with the U.S. Coast Guard and U.S. Customs and Border Protection, serving in operations, intelligence, and public affairs roles. From 2007-2009, Robertson served as the Assistant Commissioner of Public Affairs for U.S. Customs and Border Protection, an...

Expert Council Members

Tue, 08 May 2012 18:47:47 GMT

SELECT AN EXPERT SCHEDULE A SPEAKER FIRESTORM MANAGEMENT TEAM EXPERTISE James Satterfield, Pres., COO Business Continuity, Crisis Management, Risk Management Harry Rhulen, CEO Risk Management, Crisis Management, Business Management Suzanne Loughlin, Esq., CAO Workplace Violence, Crisis Management, Risk Mitigation Karen Masullo, EVP Social Media Strategies & Risk Expert Speakers, Custom Webinars, Keynote Addresses Rosemary C. Baggish, M.Ed., MPH Special Education, Public Health Administration Bob Ballagh, CPP Security Risk Mitigation S. David Bernstein, Psy.D Clinical Forensic Psychologist Peter H. Bickford Insurance/Reinsurance Counselor and Arbitrator James E....

Jerry Hudspeth - Firestorm Expert Council Member

Fri, 04 May 2012 18:41:34 GMT

Jerry Hudspeth To schedule Mr. Hudspeth to speak to your group call: (800) 321-2219 Or Contact Us Here Jerry Hudspeth is a highly successful senior executive with over 25 years of experience in the Financial Services industry. Mr. Hudspeth has served as President and CEO for a number of public and private multi-national corporations including Portfolio Financial, a Bank of America owned company with over $18 billion under management. Mr. Hudspeth is also retained by several major financial institutions and government agencies to provide consulting, analysis and expert opinion regarding ongoing business and legal matters. Mr. Hudspeth has also published a number of papers and articles on management and portfolio servicing, lectured on management at several universities and presented papers at many financial industry conferences. Mr. Hudspeth has significant international experience having responsibility for operating companies in Japan,...

Firestorm Denver - Call 720 763 8190

Fri, 27 Apr 2012 10:55:08 GMT

Firestorm Principals Jennifer Freedman Robert Freedman Guy Higgins Located in the Denver/Boulder Metroplex Firestorm Principals Rob and Jennifer Freedman and Guy Higgins are proud to be a part of Firestorm©, a national leader in crisis management, vulnerability analysis/threat assessment, risk mitigation and business continuity. We have over 100 years of combined business experience, and we are committed to the importance of planned resilience in the face of disruption or crisis. We help companies and organizations plan for and achieve breakthrough performance, even in the face of disruptions and disasters that can severely cripple their ability to do business or put them out of business entirely. ...

CAROLYN MEARS, Ph.D.

Wed, 25 Apr 2012 19:24:36 GMT

Firestorm Expert Council Member Carolyn Lunsford Mears, Ph.D., received her doctorate in Educational Leadership and Policy Studies from the University of Denver. As a parent of a Columbine High School student exposed to the shootings, she conducted dissertation research into the impact of the tragedy on schools and families. Her research, Experiences of Columbine Parents: Finding a Way to Tomorrow, was recognized as the Outstanding Qualitative Dissertation of the Year by the American Educational Research Association (AERA). In response to requests for information about the distinctive research approach she developed for her dissertation, she authored Interviewing for Education and Social Science Research: The Gateway Approach (Palgrave Macmillan, 2009), which was selected as a finalist as AERA Book of the Year 2010. Her upcoming anthology, Reclaiming School in the Aftermath of Trauma: Advice Based on Experience, provides real-life stories of traumatic events-school...

Gazopted - Social Media Risk & Crisis Management

Thu, 19 Apr 2012 13:13:48 GMT

Benchmark/Gap Analysis > Monitoring & Threat Assessment> Preaction Rating Index > Business Continuity > Schedule a Free Assessment> Join Our Community (800) 321-2219 Gazopt From the Hungarian Gàz: awkward, miserable, problematic and the English Co-Opt: to commandeer, appropriate or take over. Gazopting: It is the act of having your reputation, your brand, your message, your identity, or a confidential communication co-opted by an unauthorized person, or by one who is violating a confidence or trust. Social media magnifies business impacts in disasters and crises. It is no longer enough view social media as solely another marketing medium. The failure to monitor social media risk may mean the end of your business, reputation, or brand. Social media risk is an opportunity for business continuity managers to reinforce strategic positioning within their company. Social media risk is an...

Workplace Violence Program

Thu, 19 Apr 2012 13:13:13 GMT

(800) 321-2219 There is no single prescription for reducing violence in the workplace. Each organization is unique and operates in a different social, cultural, ethnic and economic environment. When planning workplace safety issues, Firestorm considers an organization's culture, history, size, industry, and workforce. Workplace Violence Myth: Most Incidents Come Out of the Blue. The fact is that these incidents don't just happen spontaneously. People work through a process-there is a pathway that people will pursue toward ultimately committing violence. (John Lane,vice president of crisis and security consulting at Control Risks) Although workplace violence can often be unforeseen, it may often be the ultimate outcome of continued issues involving employees and/or management. Either way, there are steps to take to prevent...

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noemail@firestorm.com — Mon, 12 Nov 2007 22:50:38 GMT

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Jim Satterfield: National Automotive Finance Assoc. (NAF) 16th Annual Conference, Ft. Worth, Texas on 30-May-12 8:30 AM

How to Survive and Thrive Through Crisis

We want to know: What do YOU think of the Time Cover? Firestorm Newsletter 11-May-12

This Issue:

Are You on Facebook?

Please Join us for an insightful conversation with Carolyn Mears, Ph.D. - Tues May 8 2 PM EDT

PLEASE DON'T MISS THIS SPECIAL EVENT - SHARE WITH OTHERS - Tuesday May 8, 2-3 PM EDT

SPECIAL EVENT ANNOUNCEMENT!

A "Don't Miss" Event, New Expert Council Member, Spirit Air Gazopted, and more: Firestorm Newsletter 4-May-12

SPECIAL EVENT ANNOUNCEMENT!

Sleepy Pilots, Heineken PR, Wal-Mart & FCPA and more | Firestorm Newsletter 27-Apr-12

Tuesday 8-May-12 2:00 PM to 3:00 PM EDT

SPECIAL EVENT ANNOUNCEMENT!

Secret Service Not so Secret Facebook, Super Bug Clues, Nursing Homes & Disaster Readiness: Firestorm Newsletter 20-Apr-12

A CEO Flames Out on Facebook, NATO in Chicago, and Dr. Don: Firestorm Newsletter 13-Apr-12

DFW Airport, Schneider National use Social Media during Tornadoes - Firestorm Newsletter 6-Apr-12

Jim Satterfield, President and CEO, Firestorm;

and PJ McMahon, McMahon Automotive Group

800-321-2219

Anyck Turgeon recaps her experience at the 6th Annual ITSEF Conference hosted by Stanford University - Firestorm Newsletter 29-Mar-12

Firestorm Special Report - 03/30/2012

SINET, a Powerful Collaborative Platform Fighting 2012: The Year of the Cyber-Pandemic

Jim Satterfield, President and CEO, Firestorm;

and PJ McMahon, McMahon Automotive Group

Commentary and Analysis from Lt. Oz Hill (Ret.), Dr. Don Donahue, Dave Flora - Upcoming Events too! Firestorm Newsletter 23-Mar-12

Latest Articles - 03/23/2012

Goldman Sachs Gazopted. 3 People 2 iPhones reach out to Joplin. Disaster Due Diligence 03/16/2012

Latest Articles - 03/16/2012

Latest Releases

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Firestorm Expert Council Member Carolyn Mears, Ph.D. Releases New Book and Webinar

Jerry Hudspeth Joins Firestorm Expert Council

Firestorm Announces Newest Franchise

Firestorm Announces Strategic Partnership with Nexis Preparedness Systems

Firestorm: Firestorm Expert Council Member Donald A. Donahue, Jr., DHEd, MBA, FACHE, appointed as an Advisory Member to the American Academy of Disaster Medicine

Firestorm Franchisee Lt. Col. Oz Hill (U.S. Army, ret.), Speaks at IFA VetFran Event

Firestorm Expert Council Member, Anyck Turgeon Receives Two Industry Recognitions

Nationally recognized firm Firestorm Solutions today announced the release of a new White Paper titled, A CONUNDRUM, PERSPECTIVES ON BANKING AND RISK MANAGEMENT by Samuel Smith

Jim Satterfield to Present GSCPA Webcast - Disaster Due Diligence (TM) - Protecting Your Business Continuity in Times of Disaster

Retired U.S. Army Officer the Latest Firestorm Franchisee

Firestorm Expert Council - Real World Experience

Transforming Crisis into Value

Assess, Test, Address

Firestorm Expert Council - Real World Experience

Transforming Crisis into Value

Assess, Test, Address

KAREN MASULLO, Social Media Management and Risk

Expert Council in the News

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Jeff Robertson

Expert Council Members

Jerry Hudspeth - Firestorm Expert Council Member

Firestorm Denver - Call 720 763 8190

CAROLYN MEARS, Ph.D.

Gazopted - Social Media Risk & Crisis Management

Workplace Violence Program

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