Current and Archived News Releases
Atlanta, Georgia, January 30, 2013
Firestorm Newest Franchisee brings Extensive Crisis Management Experience to Gulf Coast
Firestorm adds Alabama to its National Network
Firestorm is pleased to announce their new franchise, Rapid Resolve LLC, has been established in Alabama. The owners are Paige Rucker and Brett Ledet. Paige has a diverse background in marketing, media relations, project and crisis management. She is currently involved in disaster recovery for the Alabama Gulf Coast as a result of the largest man-made disaster in history – the 2010 Deepwater Horizon Oil Spill. Read the full Release
Atlanta, Georgia, January 10, 2013
Press Release - Firestorm Names uberVU its Social Media Monitoring Partner of Choice
Firestorm today announced that it has selected uberVUas its partner of choice for social media and web monitoring. Whether in calm or crisis, social web monitoring is a critical tool of any company's Crisis Management toolbox. After significant industry research and due diligence, and to provide monitoring services ...Read More
January 7, 2013, Atlanta, Georgia
Firestorm and FiscalDoctor Gary Patterson Team in the Month of January to provide no-fee Assessments
Find Million Dollar Blind Spots© Firestorm and FiscalDoctor Gary Patterson Team in the Month of January to provide no-fee, Fiscal Risk Assessments January 7, 2013 – Atlanta, Georgia We talk about America going over a fiscal cliff. Regardless of what Washington does, every business in America is ...Continue Reading...
Atlanta, GA, November 15, 2012
Coming Through a Public Relations Crisis - Firestorm Featured in Franchising World Magazine
Most businesses think they can survive a disruption or crisis, until one occurs. The International Franchising Association's (IFA) Franchising World magazine is a valuable resource for those following the franchise industry. Firestorm is pleased to have their article "Coming Through a Public Relations Crisis Successfully," featured in the magazine's November, 2012 issue. The timely article, co-authored by Jim Satterfield, President and COO of Firestorm, and Jim Squire, CFE, and EVP for Firestorm, covers the critical aspects of Crisis Communications, including Message, Media, Monitoring and Metrics...More
Atlanta, GA, November 12, 2012
Firestorm’s Suzy Loughlin Published in Crisis Management Guidebook on “Can Your Business Survive a Crisis?”
In the newest must-read Crisis Management Guidebook, from PRNews, top crisis experts provide businesses and organizations with guidance on issues ranging from research tips to social media tactics to having an effective crisis plan.
Firestorm Co-founder, Suzy Loughlin has seen far too many businesses fail after a crisis. This sparked her interest in writing her contribution to the guidebook: “Can Your Business Survive a Crisis?”
Ms. Loughlin explains: “It is Firestorm’s experience, gained through the response and management of many crises, as well as the designing of numerous crisis management programs, that a mature program should align with best practices across at least five dimensions: Strategy, Policy & Program Framework, Plans, Decision Process, and Communication.
Companies want to measure these dimensions against ‘stages of maturity’ and determine where their program falls. In the model Firestorm works with, the stages of maturity range from complete ‘surprise’ in the face of a crisis, to resiliency being ‘strategic’ and a part of your company’s day-to-day culture. In her article, Suzy discusses....More
Atlanta, GA
, October 17, 2012
Firestorm®, a national leader in business continuity, vulnerability analysis, risk mitigation and crisis management, today announced that it has entered into a strategic partnership with Genesis Management, LLC (Genesis), a market leader in business solutions to meet the challenges of navigating today's global supply chain environment. Together, Firestorm and Genesis conducted a national Supply Chain Risk Survey. The survey results covered a broad spectrum of business activity and industries and focused on key challenges facing supply chain executives. MORE.....
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Press Contact - Karen Masullo
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