Blog
Contact Us

BREAKING NEWS

CiaCMoore Tornado Resources - How You Can Help

 

Posted by on in Crisis Communication
How do we survive surviving? By Ann SanCartier for Firestorm

Imagine.  You head to pick up your child from school and abruptly, the only thing separating you, your daughter and your sister from 200 mile per hour winds are two collapsed walls supporting each other in a triangular formation. You hold your daughter with adrenaline-induced strength while you scream and pray as the realistic fear of being sucked up into a monster overwhelms you. That’s what happened to a family I spoke with who survived the Moore, Oklahoma Tornado. As they cowered for protection at Briarwood Elementary, what we now know to be an E5 tornado, whipped them with flying debris leaving their feet, arms, and heads lacerated by its ferocity. As this mother shared her traumatic experience with me, she related that her sister was waiting in their van parked outside the school. When the school advised her that a...

 

 

 

Need help now?

Harry Rhulen:  This email address is being protected from spambots. You need JavaScript enabled to view it.            

Jim Satterfield:  This email address is being protected from spambots. You need JavaScript enabled to view it.

Suzy Loughlin:  This email address is being protected from spambots. You need JavaScript enabled to view it.
(800) 321-2219

 

CLICK HERE FOR BREAKING NEWS & ANALYSES
You are here: Home | Blog | Categories | Social Media
Subscribe to blog Subscribe via RSS

Crisis Management and Business Continuity – Firestorm

Firestorm - National leader in Crisis management, Critical decision support, Crisis communications, Crisis public relations, Crisis response, Crisis consequence management

  • Home
    Home This is where you can find all the blog posts throughout the site.
  • Categories
    Categories Displays a list of categories from this blog.
  • Tags
    Tags Displays a list of tags that has been used in the blog.
  • Login
Karen Masullo
Posted by on in Social Media
SMFsmall
Amy's Baking Company makes every social media mistake possible, and invents some new ones By Karen Masullo, EVP Social Media Risk, Firestorm "The lady doth protest too much, methinks." William Shakespeare, Hamlet, Act III, scene II What do Chef Gordon Ramsay, reality TV, Facebook, Twitter, Yelp and Reddit have in common?  Amy’s Baking Company Bakery Boutique & Bistro owners Sam and Amy Bouzaglos hate them all. We know this because over the past several days, the couple have taken to their Facebook page to tell them this, and in doing so, have taken on the internet, the universe, and everything. Amy’s Baking Company was featured in a recent episode of Chef Gordon Ramsay’s Kitchen Nightmares.  In a first of its kind, Chef Ramsay left the Bistro without completing his crisis turnaround task.  The couple simply would not listen to Chef Ramsay, were aggressive, verball...
0 Comments Continue reading
Hits: 634
Rate this blog entry:
0
Firestorm Team

Posted by on in Social Media
FSFlame1
SOCIAL MEDIA FIRESTORMS Hacks, attacks and alerts from Firestorm US Embassy in Cairo Twitter Account: As detailed on the PR Daily website, "It appears the U.S. State Department has a Twitter problem." For the second time in six months, the U.S. Embassy in Cairo created diplomatic waves with its Twitter account, and at least one PR professional thinks it’s time for the State Department to review its social media policy. The most recent incident occurred on Tuesday when Embassy Cairo, as it’s called in diplomatic circles, tweeted a link to a “Daily Show” segment about an Egyptian TV personality—billed as that nation’s Jon Stewart—who had been arrested for criticizing President Mohamed Morsi. The tweet drew a harsh rebuke from the Twitter account of the Muslim Brotherhood as well as from Morsi’s official Twitter account. A State Department spokesperson chalked up the incident t...
Tagged in: Charles Ramsey McDonalds Tweet Social Media Communication SOCIAL MEDIA FIRESTORMS Social Media Vulnerability
0 Comments Continue reading
Hits: 240
Rate this blog entry:
0
Karen Masullo

Posted by on in Social Media
FSFlame1
SOCIAL MEDIA FIRESTORM Hacks, attacks and alerts from Firestorm AP Hack: Following last week's attack of the AP Twitter account (view our recorded webinar for more on this), Twitter accounts belonging to The Guardian newspaper have fallen at the hands of hackers belonging to the Syrian Electronic Army as well. Within minutes of the AP attack, the message was retweeted 3,000 times, markets dropped by $136 billion in value and the Dow Jones Industrial Average plummeted almost 150 points before it was reported as a hack by AP Corporate Communications. This most recent Guardian attack, as detailed by the NakedSecurity Sophos website, "the hackers have been making a habit of breaking into high profile Twitter accounts in recent weeks - their attack on AP's Twitter account where they posted fake news of an explosion at the White House, actually managed to cause a drop in the Dow Jones. In...
Tagged in: Anonymous Hack DDoS Attacks Social Media Firestorm Social Media Risk Management Social Media Safety
0 Comments Continue reading
Hits: 233
Rate this blog entry:
Karen Masullo
Posted by on in Social Media
URI SMS Emergency Message
Social Media – Increasing Risk in a Crisis? From a social and merged media perspective, three recent crisis events highlight the benefits of social media use, but also clearly illustrate the very real risks to people in an active event. The first, a lockdown announced on 4/4/2013 on the University of Rhode Island Campus after reports of a person with a gun.At 12:45 pm on 4/4/2013, the University of Rhode Island (URI) announced via SMS, Twitter, Facebook and a message on its website that they were "... investigating reports of a man with a gun in or around Chafee Hall on the Kingston campus." The school posted a warning on its website: "Stay away from the area. Seek shelter in a secure location until the incident is resolved." In a subsequent message posted however: "Due to extraordinarily high volume, our homepage is not accessible. Therefore we have replaced it temporarily so that w...
Tagged in: #SMEM Crisis Communications Experts Social Media Communication Social Media Risk Planning Social Media Safety
0 Comments Continue reading
Hits: 793
Rate this blog entry:
Karen Masullo

Posted by on in Social Media
WSJFigo
Ford Apologizes for being Gazopted – The Ford Figo India Ads By Karen Masullo, EVP Social Media Risk, Firestorm Executives at Ford were as shocked as the public when distasteful ad mockups featuring the Ford brand were posted on the Internet, and quickly went viral. According to a report by the AP, “The Indian unit of Ford Motor Co. has apologized for advertisements decried as demeaning to women, including one depicting Italy’s former Prime Minister Silvio Berlusconi with a trio of bound women in the trunk of a car.” “A Ford India spokeswoman said Monday that the company is investigating whether anyone at the automaker ever saw the print ads, which were never used commercially but appeared over the March 24th weekend on a website showcasing creative advertising.” Ford’s India Ad agency, WPP Plc (WPP)’s JWT (J. Walter Thompson) India unit fired an undisclosed number of employees fo...
Tagged in: Ford Figo Ads Gazopt Social Media Risk Social Media Risk Planning Social Media Vulnerability
0 Comments Continue reading
Hits: 922
Rate this blog entry:
Karen Masullo

Posted by on in Social Media
A Bully in the BuildingIn a video released by ESPN's Outside the Lines, footage of Rice physically abusing players quickly went viral, and has resulted in the firing of Coach Rice. "Based upon recently revealed information and a review of previously discovered issues, Rutgers has terminated the contract of Mike Rice," the school statement read. “I am responsible for the decision to attempt a rehabilitation of Coach Rice,” said Rutgers Director of Intercollegiate Athletics Tim Pernetti. “Dismissal and corrective action were debated in December and I thought it was in the best interest of everyone to rehabilitate, but I was wrong. Moving forward, I will work to regain the trust of the Rutgers community.” Social media allows the instant distribution of content, and results in public outcry far louder and more immediate than many organizations anticipate.This now spotlights a broader...
Tagged in: Coach Rice Rutgers Social Media Social Media Risk Social Media Vulnerability
0 Comments Continue reading
Hits: 1297
Rate this blog entry:
Karen Masullo

Posted by on in Social Media
Firestorm's wrap up of our social messaging for the week of 3/11/2013
Tagged in: online social circles Social Media Social Media Communication social networks
0 Comments
Hits: 302
Rate this blog entry:
0
Jim Satterfield
Posted by on in Social Media
Jim Satterfield Firestorm COO
Regulating Risk by Jim Satterfield, President and COO, Firestorm In several articles and webinars last year, Firestorm discussed the evolution of regulatory agency guidance, rules and regulations with regard to social media use. As social media use has grown, we have seen regulators such as FINRA, promulgate regulation to protect investors; the SEC issue notices which provide guidance for using social media in the context of regulated business transactions. We have suggested best practices for monitoring use, both internal and external, and are continually reviewing risk reduction as it applies to social media policy.Also notable, is the ever increasing body of case law emanating from social media risk, including claims of defamation and copyright infringement; discrimination; breach of non-compete agreements; employee misrepresentation on social media sites - all with significant cons...
Tagged in: Analysis by Jim Satterfiled Jim Satterfield Social Media Policy Consulting Social Media Risk Social Media Risk Planning
0 Comments Continue reading
Hits: 1914
Rate this blog entry:
Karen Masullo

Posted by on in Social Media
HMV Gazopted
By Karen Masullo, Firestorm EVP Please join Firestorm CEO Harry Rhulen and Karen Masullo a they look more closely at this event on their webinar on February 6th at 2 PM Eastern. REGISTER NOW! When UK Entertainment retailer HMV made the tough decision to downsize a total of 190 employees yesterday, they did not anticipate that their brand would go viral. “We’re tweeting live from HR where we’re all being fired! Exciting!!” read a message sent out over @hmvtweets at about 9:45 a.m. “There are over 60 of us being fired at once! Mass execution, of loyal employees who love the brand” read another. As detailed in news websites from the National Post to Business Week, HMV company officials did not realize what was happening nearly as fast as the Internet did. “Just overheard our Marketing Director (he’s staying, folks) ask ‘How do I shut down Twitter?’” The offending tweets were only onl...
Tagged in: Social Media Hack Social Media Risk Social Media Risk Planning Social Media Risk Webinars Social Media Vulnerability
0 Comments Continue reading
Hits: 2138
Rate this blog entry:
Karen Masullo

Posted by on in Social Media
uberVU logo
Firestorm selects uberVU as its Partner of Choice for Monitoring by Karen Masullo, EVP Social Media, Firestorm Last year, Suzy Loughlin and I authored an article for the American Bar Association’s eMagazine on adding a strong monitoring approach to a company’s social media and crisis communications management toolbox. In the article, we outlined features Firestorm considers “must-haves” when selecting a monitoring tool. From the article: Immediate Engagement and Alerts: You’ve seen the commercials: “That is so 17 seconds ago.” Social media has created an overload of messaging and millions of “news-desks of one.” As a result, it is imperative that a social media monitoring tool provide real-time or near real-time monitoring and alerts to foster immediate engagement (and damage control) as needed. How long is it acceptable to your organization for a negative review posted by a client t...
Tagged in: Social Media Brand Damage Social Media Monitoring Social Media Risk Social Media Risk Management Tips for using social media
0 Comments Continue reading
Hits: 5672
Rate this blog entry:

Newsletter Sign Up

newsletter signup
Firestorm believes that crisis preparedness is predicated on recognition of imminent threats. Our weekly newsletter is an invaluable tool that reports on current conditions and issues, and includes original commentary and analysis from our Expert Council, Senior Leadership, and Guest Contributors. Valuable, insightful commentary analysis each week - and it's FREE! Sign up to receive these critical alerts

Download our Toolbar! Get our toolbar!

Register for an Event

Crisis CalendarFirestorm Events

Firestorm presents a variety of topical webinars each month for the business community presented by leading experts in their fields.  Our Leadership Team and Expert Council present as Keynote Speakers, Program Presenters, and Panel Members at events across the country. Keep up to date and Join us!
View our Upcoming Events...

 

Read Our Latest Analysis

Disaster Ready People

Firestorm founders Harry Rhulen and Jim Satterfield wrote Disaster Ready People for a Disaster Ready America specifically to address the need for crisis and disaster preparedness at home, and the book has become a cornerstone of many personal and corporate preparedness programs.

Download the eBook..

Who We Are

What We Do

How We Do It

Contact Firestorm

Newsroom

Whitepapers

Firestorm Tag Cloud

Crisis Communications Experts Social Media Communication Social Media Risk Management Firestorm Solutions Technology/Internet Social Media Vulnerability Hurricane Sandy Firestorm Expert Council Oz Hill Al Kirkpatrick Ken Odell risk management Social Media Risk The Kirkpatrick Report Social Media Crisis Communicaton twitter Don Donahue Security Preparedness Firestorm Karen Masullo Social Media Policy Consulting Social Media Risk Planning Jim Satterfield

Calendar

Loading ...
Our Address:
 1000 Holcomb Woods Parkway Suite 130
Roswell, GA USA 30076

Information

Firestorm® is a national leader in crisis management, vulnerability analysis/threat assessment, and business continuity. Firestorm’s Predict. Plan. Perform.® process leverages next-generation consulting services, tools and software creating resilient organizations.  We are the Crisis Coach™ for Crisis Management, Critical Decision Support, Crisis Communications, Crisis Public Relations, and Consequence Management (800) 321-2219

Firestorm Solutions transforms crisis into value, and is a recognized leader in crisis management, critical decision support, crisis communications, crisis public relations, and consequence management. Learn More...

Meet Our Management Team
Facebook
Google
Twitter